Creative & Marketing Manager - Navy Yard (Charleston, SC)

North Charleston, SC (On-site)

Salary Not AvailableMid Level6+ years expFull time

Posted 3 months ago

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Job Summary

Drive Creative & Marketing for Navy Yard Charleston, owning end-to-end campaigns, events, and partner relations to grow tenant activity and community engagement.

  • Must-have: 6+ years of marketing, activations, social media, event management, and project management with end-to-end campaign execution.
  • Standout: Strong ties to the Charleston design community and ability to manage cross-functional partners and vendors.

Job Description

Responsibilities

  • Execute all Creative & Marketing department programs and initiatives at the property level
  • Serve as liaison between the Jamestown Creative & Marketing department and Navy Yard Charleston Asset Management, Construction Management, Property Management, and development teams
  • Develop and assist in executing annual marketing plans and budgets in collaboration with the Vice President
  • Draft initial marketing plans and budgets for approval and track performance against projections
  • Perform monthly forecasting and analyze ROI/KPI to maximize marketing dollars spent
  • Develop and execute advertising plans, coordinate placements, and provide creative direction
  • Create, manage, and grow social media and email marketing channels, including Instagram, Facebook, and newsletter platforms
  • Concept, plan, and execute property events that support tenant growth and community engagement
  • Promote and support showroom-driven programming and strategies
  • Assist in building and maintaining relationships within the Charleston and North Charleston design and development communities

Requirements

  • 6+ years of experience in marketing, activations, social media, event management, and creative project management; or any combination of education, training, and experience which provides the required knowledge, skills, and abilities to perform the essential functions of the job
  • Knowledge of: Marketing, including traditional and digital strategies, PR, and social media
  • Knowledge of: Retail, hospitality, and commercial real estate environments
  • Knowledge of: Placemaking principles, including community engagement, aesthetics, and experiential design
  • Knowledge of: Property operations and development processes
  • Hands-on content creator with the ability to concept, execute, and manage campaigns end-to-end
  • Strong project management skills with the ability to manage multiple priorities simultaneously
  • Creative thinker with a proactive, self-starting mindset
  • Strong verbal and written communication skills, with confidence presenting to internal and external audiences
  • Detail-oriented with strong organizational and problem-solving abilities

Preferred

  • Familiarity with project management platforms (Wrike or similar)
  • Experience with Adobe Creative Suite

Marketing Team

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