Creative Director

USA (On-site)

Salary Not AvailableSenior LevelContract

Posted 4 months ago

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Job Summary

Drive SkillCat’s brand identity from ground up as Creative Director, shaping visual language and design system for marketing, web, and product.

  • Own end-to-end brand identity development, from logo exploration to a cohesive design system.
  • Must-have: Experience leading a brand identity or rebrand from 0 to 1.
  • Standout: Ability to translate brand strategy into visual execution across digital products and campaigns.

Job Description

Responsibilities

  • Lead the development of SkillCat’s visual brand identity, including:
  • Establish the visual language of the brand
  • Translate brand strategy into a cohesive design system
  • Develop mood boards and creative directions
  • Lead logo exploration and brand identity concepts
  • Define color palette, typography, and imagery style
  • Create visual frameworks for marketing, web, and product
  • Ensure the brand identity works across digital products, campaigns, and media
  • Collaborate with leadership and brand strategy stakeholders
  • Direct designers and creative contributors when needed

Requirements

  • Experience leading a rebrand from 0 to 1.
  • Experience leading brand identity or rebrand projects
  • Strong portfolio demonstrating visual identity development
  • Ability to connect brand strategy with visual execution
  • Strong conceptual thinking and design taste
  • Experience working with startups, digital products, or consumer brands
  • Experience directing designers or creative teams

SkillCat

We've helped hundreds of companies increase retention and build a consistent skillset across their organization.We've trained over 300,000 skilled trade workers through simulation-based app training, helping companies and employees reach new heights of success.

Founded in 2020
New York, New York, USA
71 employees (9 in marketing)

Traffic Signals

Monthly Visitors
124.9K
Traffic Source Mix
Search
56.5%
Direct
36.4%
Referral
4.7%
Social
2%
Paid
0.3%

Headcount Trend

Current headcount: ~72

Marketing Team

Marketing Team Size
6 (8% of company)
Median Career Experience
11.5 years
Median Tenure
2.9 years

Funding

Total Funding
$3.4M
Last Raise
Seed, 4 years ago