Creative Director - Marketing and Communications

Pasadena, CA (Hybrid)

$120K/yr – $126K/yrSenior Level8+ years expFull time

Posted 13 days ago

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Job Summary

Own the college brand and lead creative strategy across integrated campaigns, design systems, and cross-functional storytelling from concept to delivery.

  • Lead brand stewardship and visual identity standards
  • Drive integrated campaigns across print, digital, and experiential channels

Job Description

Responsibilities

  • Lead the creative vision and visual expression of the College’s brand across all marketing and communications initiatives
  • Serve as the College’s lead creative authority and brand steward, establishing, evolving, and governing visual identity standards, design systems, and creative frameworks
  • Develop integrated creative concepts, campaigns, and visual solutions that support enrollment, advancement, fundraising, institutional reputation, and strategic priorities
  • Design and produce creative assets and marketing materials across print, digital, social media, environmental, presentation, and emerging channels as needed
  • Provide creative leadership for ArtCenter website, ensuring web content, user experience (UX) and visual design align with College brand identity and strategic priorities
  • Lead major brand and marketing initiatives from concept through implementation and evaluation
  • Provide creative direction and quality oversight for all visual communications to ensure consistency, accessibility, and alignment with institutional objectives
  • Collaborate with writers, strategists, photographers, videographers, and campus partners to develop integrated storytelling and audience engagement initiatives
  • Present creative concepts, recommendations, and rationale to leadership and stakeholders
  • Serve as a strategic advisor on brand strategy, creative direction, audience engagement, and market positioning

Requirements

  • Bachelor's degree in Graphic Design, Visual Communications, Advertising, Fine Arts, Marketing, or a related field from an accredited college or institution
  • Minimum of 8 years of professional creative experience, including at least 5 years leading creative projects, campaigns, or teams
  • Demonstrated success in leading creative functions within complex organizations, agencies, nonprofits, or corporate environments
  • Strong portfolio showcasing brand development, integrated marketing campaigns, visual storytelling, and measurable organizational or business impact
  • Demonstrated expertise in concept development, visual design, art direction, and creative execution across multiple channels, including digital, print, social media, video, and environmental design
  • Expert proficiency in Adobe Creative Cloud and other industry-standard creative tools, with the ability to execute work at a professional level
  • Ability to use Microsoft Office Suite and collaboration tools
  • Experience developing, implementing, and maintaining brand systems, visual identity standards, and creative governance processes
  • Proven ability to translate organizational goals, audience insights, and marketing objectives into compelling creative solutions
  • Demonstrated ability to balance strategic leadership with hands-on creative production and project execution

Preferred

  • Master's degree in a related field from an accredited college or institution
  • Experience in higher education, enrollment marketing, advancement, fundraising, or other mission-driven organizations
  • Experience working in both agency and in-house creative environments
  • Experience leading brand refreshes, major institutional campaigns, or organizational transformation initiatives
  • Working knowledge of accessibility standards and best practices for digital and print communications
ArtCenter College of Design logo

ArtCenter College of Design

A global leader in art and design education, ArtCenter’s rigorous and immersive curriculum provides unparalleled access to creative influencers and industry professionals to prepare the next generation of creative leaders.

Founded in 1930
Pasadena, California, USA
1.5K employees (239 in marketing)

Traffic Signals

Monthly Visitors
227.5K
Monthly Google Ads Budget
$12.7K
Traffic Source Mix
Search
41.9%
Direct
49.4%
Referral
6.2%
Social
2%
Paid
0.3%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
38 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$124M
Last Raise
$124M
Grant, 7 years ago

Funding History

  • Jul 2019
    Grant • $124M

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