Responsibilities

• Set and champion the creative vision for brands across identity, packaging, and the broader consumer experience.
• Translate strategy, consumer insight, culture, and business objectives into distinctive creative ideas and brand systems.
• Think beyond individual executions to create ownable, scalable brand worlds with clear principles for how they behave.
• Protect the core idea from concept through execution, ensuring creative integrity across every expression of the brand.
• Know when to preserve brand equity, when to evolve it, and when to challenge conventions entirely.
• Lead the creation of holistic brand systems designed to work across packaging, retail, shopper, digital, social, content, campaigns, and emerging channels.
• Bring deep expertise in CPG and packaging design, including portfolio architecture, shelf impact, consumer navigation, and the realities of bringing packaging to market.
• Guide teams in translating core brand equities into flexible visual and verbal systems
• Connect the right disciplines and specialists from strategy and copy to photography, CGI, motion, production, and engineering, to build richer brand experiences.
• Ensure systems are both creatively ambitious and practical enough to scale.

Requirements

• 12+ years of progressive experience in brand and packaging design, including significant creative leadership experience.
• A standout portfolio demonstrating brand creation, identity systems, CPG packaging, and broader brand activation across channels.
• Deep expertise in packaging and a sophisticated understanding of how brands operate across the consumer journey.
• Proven experience leading multidisciplinary creative teams and developing senior creative talent.
• Strong strategic instincts and the ability to connect business, consumer, and brand objectives to creative solutions.
• Exceptional presentation and visual storytelling skills, with experience leading senior-level client conversations.
• Strong understanding of packaging production, photography, CGI, content creation, and the realities of bringing creative ideas to market.
• Fluency in Adobe Creative Suite and presentation tools; curiosity and fluency with emerging creative technologies.

Benefits

• Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.