Responsibilities

• Lead concept development for/art direction execution of brand and 360 product marketing campaigns across TV, digital, social and print
• Actively oversee and lead a team of best-in-class creatives at all levels—mentoring them and developing their skills
• Roll up your sleeves and get into the programs/mocks/decks when needed, while also knowing when to lead and when to help
• Be both a leader for the team and a thought leader to stakeholders and collaborators from a brand and messaging standpoint
• Develop a deep understanding of consumer target’s mindsets, attitudes, & behaviors to inform strong empathetic and strategic executions.
• Manage the creative process from concept to execution
• Translate marketing objectives into clear creative strategies and outputs
• Ensure visual communication and brand standards are met
• Oversee deliverables as well as adhere to timelines and creative budgets
• Represent creative output throughout the wider org, presenting to key stakeholders and communicating with internal teams and agencies
• Manage multiple projects, with the ability to switch from one to the other seamlessly while staying on deadline and within budget
• Review and approve the work of all direct reports before seeking the approval of the Group Creative Director / President, Studios for dissemination to other departments or clients
• Provide regular performance feedback to direct reports, including crafting and delivering performance reviews
• Partner with the Creative Operations team on resourcing and scheduling staff to drive success across projects
• Work closely with Client, Strategy, and Media team members to ensure that our briefs can spark groundbreaking creative—and that the creative is grounded in consumer insights, and business goals