Senior Amazon Brand Manager
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$250K/yr - $350K/yrIn-houseFull-timeSenior level3+ years exp.
16 hrs ago
Corporate Brand Marketing Manager
McLean, VA (Unknown)
$108K/yr – $149K/yrMid Level5+ years expFull time
Posted 6 days ago
Job Summary
Own and drive the Mars Corporate brand strategy and integrated campaigns, translating insights into actions while leading cross-functional teams and managing budgets and performance measurement.
- Own brand strategy and annual/long-range planning for Mars Corporate
- Lead integrated campaigns and cross-functional collaboration to build awareness and reputation
- Translate performance, insights, and trends into actionable recommendations
Job Description
Responsibilities
- Strategy Development and Delivery: Lead development and execution of annual and long-range brand plans for the Mars Corporate brand, ensuring clear linkage between brand ambition, stakeholder ecosystem needs, portfolio priorities, and business objectives
- Campaign and Communications: Develop and deliver integrated campaigns and communications across relevant paid-earned-shared-owned touchpoints that grow brand awareness, elevate reputation, and increase association between the Mars Corporate brand and its portfolio of brands
- Insights-to-Action: Analyze business performance, competitive dynamics, consumer insights, and category trends, and translate them into recommendations on strategic choices and opportunities to increase effectiveness of activations and execution
- Integrated Leadership: Operate as a high-impact cross-functional leader to drive clarity, alignment, and decision making; Effectively influence a complex set of internal stakeholders across functions, business Segments, and geographies; Lead an integrated-agency team to deliver strategic and creative initiatives
- Operational Efficiency: Own budget planning, spend tracking, and optimization to ensure efficient investment across portfolio priorities; Track brand and activation performance to evaluate delivery against KPIs; Champion new methodologies, tools, and AI-enabled approaches to drive efficiencies
Requirements
- BS/BA degree
- 5-10 years of marketing / brand management / communications experience in FMCG
- Strong Presentation and Communication Skills
- Marketing Planning Process
- Campaign Development and Production
- Strategic Analysis
- Project Management
Benefits
- Work with over 130,000 diverse and talented Associates, all guided by the Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
Mars
4.3 Glassdoor
We’re a unified force of 150,000+ Associates, taking action every day toward the world we want tomorrow. Our Five Principles have kept us true to ourselves and to our commitment to treat others in ways that are consistent with those values. Having stood the test of time, these principles will continue, keeping us free to move quickly and plan for the future. Quality - The consumer is our boss, quality is our work and value for money is our goal. Responsibility - As individuals, we demand total responsibility from ourselves; as Associates, we support the responsibilities of others. Mutuality - A mutual benefit is a shared benefit; a shared benefit will endure. Efficiency - We use resources to the full, waste nothing and do only what we can do best. Freedom - We need freedom to shape our future; we need profit to remain free. Note to Parents: https://www.mars.com/about/policies-and-practices/note-to-parents/np-english For more information, please visit mars.com. Follow us: facebook.com/mars, twitter.com/marsglobal, instagram.com/marsglobal/, youtube.com/mars For more information about careers at Mars, please visit careers.mars.com Follow us: facebook.com/LifeAtMars, instagram.com/LifeAtMars/, tiktok.com/LifeAtMars Mars, Incorporated is not responsible for any content or activity made available via third party sites or services. Page subject to: mars.com/legal mars.com/privacy
Founded in 1911
McLean, Virginia, US
64K employees (5,033 in marketing)
86% recommend to a friend
93% CEO approval
Salaries
Posted range
$108K/yr – $149K/yr
Taken straight from the job posting.
The middle of this range ($128K) is 25% above the median base salary for Brand Marketing Manager roles in the United States ($103K).
Brand Marketing Manager median pay in the United States
Most pay falls between $90K and $121K. Based on 86 salaries.
Marketing Team
Marketing Team Size
4,367 (7% of company)
Median Career Experience
15 years
Median Tenure
6.2 years
Marketing Roles Posted (Last 30 Days)
17
People
Marketing Leadership
Gulen Bengi
Lead Global Chief Marketing Officer Mars Inc. and Global Chief Growth Officer Mars Snacking
At the company for 4 years 1 month
Jean-Paul Jansen
Senior Vice President Marketing | CMO NA
At the company for 5 years 8 months
Danielle Rose
VP, Digital & Marketing Center of Excellence | Mars Pet Nutrition North America
At the company for 1 year 10 months
Kelsey Agostinelli
Vice President of Marketing Operations
At the company for 8 years 9 months
Funding
Last Raise
Debt Financing, 1 years ago
Funding History
- Mar 2025Debt Financing
Traffic Signals
Monthly Visitors
805.6K
Monthly Google Ads Budget
$25.7K
Traffic Source Mix
Search
44.3%
Direct
40.8%
Referral
8.8%
Social
5.1%
Paid
0.8%
Headcount Trend
Current headcount: ~61.7K
News about Mars
Links
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