Own end-to-end direct-response copy creation across long-form promotions, VSLs, emails, and multi-channel assets to maximize funnel conversion and revenue.

• Long-form promotions: Write and edit 2,000–20,000+ word promos for cold and warm traffic that convert.
• Big ideas and mechanisms: Develop tailored concepts, leads, and closes aligned to audience pain points and financial goals.
• Ad and landing copy: Produce space ads, advertorials, and landing pages for lead gen and launches.
• Conversion-focused copy: Create order forms, checkout pages, and post-purchase upsell/OTO content.
• Video and webinar content: Write full VSL scripts and adapt between long-form promotions and video formats.
• Collaboration: Work with the Creative Director and production team on scripting, pacing, and on-screen text.
• Email sequences: Build multi-step onboarding, launch, evergreen, re-engagement, and winback emails.
• Rapid drafting: Write full emails in under 20 minutes with AI-assisted workflows and minimal revisions.
• SMS copy: Develop concise, compliant messages that drive action with fast turnaround.
• A/B testing and optimization: Coordinate subject lines, previews, and CTAs with the email team.

Requirements

• Proven experience writing direct-response copy across long-form promos, VSLs, emails, and upsell copy.
• Demonstrated ability to write persuasive, original, brand-consistent copy under deadline pressure.
• Strong command of direct-response principles: AIDA, big idea development, unique mechanisms, proof stacking, and offer construction.
• Proficiency with AI writing tools (e.g., Claude, ChatGPT, Jasper) for drafting and ideation.
• Meticulous copy editing and proofreading with attention to factual accuracy.
• Ability to manage multiple projects and deadlines without sacrificing quality.
• Excellent organizational skills; adherence to file naming conventions and project mgmt systems.
• Proficiency in Microsoft Office and Google Suite.

Preferred

• Familiarity with financial markets, trading, or investment education marketing.
• Experience with email platforms (Klaviyo, ActiveCampaign, HubSpot).
• Background in webinar funnel copywriting or pitch deck scripting.