Copywriter

Reston, VA (Remote)

$61K/yr – $104K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own the end-to-end copy development for multi-channel marketing, shaping voice, audience-specific messaging, and collaborative content production.

  • Content Development & Copywriting for newsletters, websites, emails, social and marketing materials
  • Voice & Messaging to establish consistent tone and calls to action

Job Description

Responsibilities

  • Content Development & Copywriting: Create persuasive and engaging copy for newsletters, fact sheets, websites, email campaigns, social media, marketing materials, and other communications products.
  • Voice & Messaging: Develop and maintain a consistent voice and tone that supports client goals, agency programs, and brand standards. Write clear calls to action and audience-focused messaging designed to build awareness, encourage engagement, or drive specific actions.
  • Audience & Channel Adaptation: Adapt content for different audiences, channels, and formats while maintaining accuracy, consistency, and readability.
  • Creative Collaboration: Collaborate with graphic designers, editors, strategists, and project teams to ensure copy and visuals work together as a cohesive message.
  • Revision & Workflow Management: Participate in creative reviews and revise copy in response to feedback from internal teams and clients. Manage multiple assignments and deadlines and contribute to project workflows, content calendars, deliverable tracking, and related communications planning activities.

Requirements

  • Bachelor’s degree in English, advertising, communications, or a related field.
  • 3–7 years of experience in creative writing, copywriting, marketing, editing, proofreading, and storytelling skills or a related communications role. Strong candidates earlier in their careers with relevant internship, freelance, or editorial experience may also be considered.
  • ability to provide a writing portfolio or sample.
  • Willingness to travel moderately as needed.

Preferred

  • Experience developing content for public-sector, transportation, or mission-driven programs is a plus.
  • Writing & Storytelling: Strong command of clear, concise, audience-focused writing and storytelling.
  • Audience Focus: Ability to translate complex information into accessible, engaging copy for different audiences.
  • Communications Channels: Knowledge of traditional and digital communications channels, including print, web, email, social media, events, outreach, and direct response.
  • Content Strategy: Understanding of content strategy, brand voice, campaign messaging, and audience engagement principles.
  • Collaboration: Strong team orientation and ability to work effectively with designers, editors, strategists, clients, and other project team members.
  • Tools: Proficiency in Microsoft Office applications, including Word, PowerPoint, Outlook, and Excel, and familiarity with collaborative work platforms and content review workflows.
  • Professional Skills: Flexibility & Responsiveness: Resourceful and flexible approach to problem solving, with a willingness to jump in where needed and respond openly to feedback.
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ICF

3.6 Glassdoor

ICF is a leading global solutions and technology provider. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.

Founded in 1969
Reston, Virginia, USA
11K employees (647 in marketing)
71% recommend to a friend
80% CEO approval

Salaries

Posted range

$61K/yr – $104K/yr

Taken straight from the job posting.

See all ICF salaries

Funding

Total Funding
$59M
Last Raise
$29M
Grant, 3 years ago

Funding History

  • Feb 2023
    Grant • $29M
  • Mar 2021
    Grant • $30M

Traffic Signals

Monthly Visitors
172.8K
Monthly Google Ads Budget
$29K
Traffic Source Mix
Search
30.6%
Direct
47.7%
Referral
12.3%
Social
7.6%
Paid
1.6%

Headcount Trend

Current headcount: ~10.7K

Recent News

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Copywriter

ICF · Reston, VA · Remote