Copywriter & Brand Integrity Specialist

Garden City, NY (On-site)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end product copy and brand voice across 100+ launches, ensuring accuracy, clarity, and scalable storytelling from concept to multilingual publishing.

  • Copy Ownership: Write compelling, accurate packaging and web copy for 100+ annual product introductions, plus define a consistent brand voice for new collections.
  • QA & Collaboration: Own final QA for specs, claims, translations, and align with Product Design and the China factory to translate creative into manufacturable reality.

Job Description

Responsibilities

  • The Product Lifecycle: Write compelling, accurate packaging and web copy for 100+ new product launches per year.
  • Brand Architecture: Help define the unique "brand voice" for new collections.
  • Ruthless QA: Take full ownership of copy accuracy. You will be the final line of defense to ensure technical specs, material claims, and multilingual translations are 100% correct before they are published.
  • AI-Assisted Scaling: Proactively use AI tools to generate first drafts, brainstorm collection names, and scale product descriptions across our 1,500+ SKU catalog.
  • Cross-Functional Collaboration: Partner daily with our Product Design team and our China-based factory team to ensure creative copy meets manufacturing reality.

Requirements

  • Experience: 1–3 years of experience in copywriting, technical writing, or brand coordination (experience in Beauty, Wellness, or CPG manufacturing is a huge plus)
  • The "Eagle Eye": You catch the typo that everyone else missed. You find "number soup" on packaging unacceptable and strive for scannable, clear communication.
  • AI Native: You don't just use ChatGPT; you know how to prompt it to maintain specific brand voices and save hours of manual drafting.
  • Scrappy & Collaborative: You love a "small team, big impact" environment. You are comfortable pivoting quickly when a founder’s vision or a manufacturing constraint changes.
  • Portfolio: A portfolio that demonstrates your ability to write both sensory, lifestyle copy and clear, technical product information

Preferred

  • 3 years copywriting experience (preferred)
  • 3 years marketing experience (preferred)
  • In-person work location (preferred)

Benefits

  • 401(k) & 401(k) matching
  • Comprehensive Health, Dental, and Vision insurance
  • Flexible Spending Account (FSA)
  • Paid Time Off (PTO)
  • Employee discount on all Blush products
Vee International Inc. logo

Vee International Inc.

We’re a vertically integrated company redefining sexual wellness through ethical manufacturing, user-centric product development, and a relentless focus on quality, innovation, and impact.Our purpose is clear:To positively impact the lives of our customers and our employees.We create high-performance pleasure products and educational experiences that are inclusive, beautifully designed, and trusted by millions.Our full control over manufacturing ensures we deliver more value to the consumer and our retail partners. Every product is built using body-safe materials, engineered for durability, and optimized for accessibility across a good-better-best pricing strategy. We invest in automation and standardization to unlock scale and reduce cost—without compromising our ethics.We’re one of the few brands in our industry that practices ethical manufacturing—not just in marketing, but in action. Our overseas team members receive the same protections and safe working conditions we would expect here in the U.S.We’re guided by the EOS (Entrepreneurial Operating System), which keeps our teams aligned, nimble, and accountable. And we live by Harvard Business School’s motto:To earn a decent profit, decently.Our Core Values:Integrity - Beyond What's Right, What's TrueReliability - The Foundation of TrustHumility - Strength Through OpennessCommitment - The Power of Purpose-Driven DedicationInnovation - Courageously Creating TomorrowWe are committed to being known not just for what we make, but for how we make it—and how we treat the people behind every product. We believe reputation is earned through action, consistency, and a long-term view of impact.

Founded in 2007
Garden City, New York, USA
23 employees (6 in marketing)

Traffic Signals

Monthly Visitors
6.5K
Traffic Source Mix
Search
28.6%
Direct
48%
Referral
6.7%
Social
15.2%
Paid
1.4%

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Team Size
3 (13% of company)