Responsibilities

• Develop high-quality copy for a variety of channels, including our website, direct mail, advertisements, email, internal communications, marketing campaigns, social media, and other digital and print content.
• Create copy that is clear, engaging, and consistently applies the appropriate voice for each brand and channel, and meets business initiatives.
• Edit and proofread copy to ensure accuracy, clarity, consistency, and adherence to brand standards, editorial guidelines, and style.
• Partner with the marketing, creative, and internal teams to understand objectives and develop effective content.
• Collaborate with the creative designers to maintain alignment of creative concepts and to ensure written and visual elements work together effectively.
• Contribute ideas and recommendations that improve the effectiveness of content and communications.
• Stay current on content, copywriting, digital marketing, competitive review, and audience engagement trends.
• Incorporate SEO in partnership with the digital content team, when appropriate.

Requirements

• Bachelor’s degree in English, Journalism, Marketing, or related field.
• 5+ years of professional copywriting, content writing, marketing communications, or related experience (agency or brand experience preferred).
• Strong portfolio of relevant copywriting work demonstrating experience across multiple types of marketing and brand copy (experience writing for the travel industry preferred, but not required).
• Demonstrated ability to write compelling, effective direct-response copy that maintains brand voice while motivating audiences to take action, driving measurable engagement and conversion.
• Strong command of grammar, punctuation, style, and tone.
• Strong understanding of brand voice and audience-focused communication.
• Exceptional writing, editing, proofreading, and storytelling skills, with strong attention to detail in a fast-paced, deadline-driven environment.
• Excellent research, organizational, and project management skills with the ability to manage multiple projects simultaneously.
• Independent self-starter who can collaborate effectively across teams.
• Ability to receive feedback and work effectively with stakeholders across the organization.

Preferred

• experience writing for the travel industry preferred, but not required.