Responsibilities

• Create clear, persuasive, and engaging copy for websites, landing pages, blogs, email campaigns, social media, advertisements, brochures, and other marketing materials.
• Develop content that aligns with brand guidelines, campaign objectives, and target audience needs.
• Collaborate with marketing, design, product, and business teams to create impactful content for integrated marketing campaigns.
• Write and edit marketing collateral, promotional materials, case studies, newsletters, and thought leadership content.
• Develop compelling headlines, taglines, calls-to-action (CTAs), and campaign messaging.
• Conduct research on industry trends, competitors, products, and customer personas to create relevant and effective content.
• Optimize content for SEO best practices to improve online visibility and engagement.
• Review, proofread, and edit content to ensure accuracy, consistency, grammar, and brand alignment.
• Adapt writing style and tone to suit different audiences, channels, and communication objectives.
• Assist in content strategy development and contribute creative ideas for marketing initiatives.

Requirements

• Bachelor's degree in English, Journalism, Communications, Marketing, Advertising, or a related field.
• 3+ years of experience in copywriting, content writing, marketing communications, or a similar role.
• Strong portfolio showcasing a range of marketing, advertising, digital, and brand content.
• Excellent writing, editing, proofreading, and storytelling skills.
• Strong understanding of content marketing, digital marketing, and branding principles.
• Experience creating content for multiple channels, including web, email, social media, and paid campaigns.
• Familiarity with SEO concepts and content optimization techniques.
• Strong attention to detail, creativity, and organizational skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Preferred

• Experience working with B2B, technology, eCommerce, or enterprise brands.
• Knowledge of content management systems (CMS) such as WordPress.
• Familiarity with marketing automation and analytics tools.
• Experience collaborating with creative, design, and product teams.
• Understanding of UX writing and conversational content principles.

Benefits

• Medical, vision, and dental benefits, 401k retirement plan, variable pay/incentives, paid time off, and paid holidays are available for full-time employees.