Coordinator, Store Marketing

New York City, NY (On-site)

$60K/yr – $65K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

The successful candidate will own end-to-end store marketing coordination across openings, mall and local campaigns, and omnichannel activation, partnering with Corporate Marketing, Field Teams, and Operations to drive local visibility and measurable traffic through strategic planning, tracking, and cross‑functional collaboration.

Job Description

Responsibilities

Store Openings & Closings (Support) - Support the execution of brand‑led store opening and closing marketing plans, including timelines, asset tracking, and coordination with internal teams
Assist in maintaining elements of the Store Opening & Closing Playbook, ensuring assets, briefs, and executional details are accurate and up to date
Support go‑to‑market execution across: Pre‑opening awareness and buzz Opening‑moment activations Post‑opening sustained traffic drivers
Mall & Local Store Marketing - Coordinate in‑mall and local marketing execution in partnership with Mall Operators and internal teams
Track deliverables, timelines, and approvals for mall and local initiatives
Support local events, activations, and experiential moments by managing briefs, assets, and executional details
Omnichannel Store Connectivity - Support in‑store connectivity across channels by helping align: Physical store marketing assets Digital, app, and loyalty touchpoints Media, social, and influencer moments
Assist in translating merchandising and store initiatives into clear omni‑channel marketing communication
Partner with Community Impact and Geo teams to support marketing for store‑level events and activations
Coordination & Reporting - Manage trackers related to store marketing assets, programs, and timelines

Requirements

2–3 years of experience in retail marketing, integrated marketing, store marketing, or related fields
Strong organizational and project coordination skills with high attention to detail
Ability to manage multiple timelines and workstreams in a fast‑paced environment
Clear and effective written and verbal communication skills
Collaborative, proactive mindset with a willingness to learn and support where needed

Preferred

Experience supporting store openings, local marketing, or mall‑based campaigns
Familiarity with Airtable and/or other project management tools
Understanding of retail store operations or visual merchandising processes

Benefits

Employee Discount
Paid Time Off
Medical | Dental | Vision Coverage
401(k) | Roth 401(k)
Stock Purchase Plan
Life Insurance
Flexible Spending Account
Opportunities for Advancement
Tuition Reimbursement for Qualified Courses
Strong Company Culture

Foot Locker

3.6 Glassdoor

Foot Locker, Inc. is a leading footwear and apparel retailer that unlocks the “inner sneakerhead” in all of us. With approximately 2,500 retail stores in 26 countries across North America, Europe, Asia, Australia, and New Zealand, and a franchised store presence in the Middle East and Asia, Foot Locker, Inc. has a strong history of sneaker authority that sparks discovery and ignites the power of sneaker culture through its portfolio of brands, including Foot Locker, Kids Foot Locker, Champs Sports, WSS, and atmos. Our corporate headquarters is in New York City. We have domestic U.S. offices in St. Petersburg, FL; Camp Hill, PA; Junction City, KS; Los Angeles, CA; and Wausau, WI. Our European head office is in Utrecht, The Netherlands and is staffed with professionals from over 30 different countries who live, eat and breathe sneakers. Our Asia Pacific head office is based in Brisbane, Australia. Together, we are a team of customer-obsessed-sneaker-experts responsible for creating meaningful connections and unrivaled experiences with the diverse communities we service. We play to win and succeed as a team. We attribute our success to the drive and intelligence of our team members. We firmly believe that “everyone leads” at Foot Locker and are committed to leveraging the passions of our leaders across the globe. We offer our team members tools and resources to build their capabilities and cultivate a path for their career growth. We have and will continue to succeed as a great company through these ideals and strong leadership. Relentlessly committed to fuel a shared passion for self-expression, we create unrivaled experiences at the heart of the sport and sneaker communities through the power of our people. If you want to be a part of something bigger than you can imagine, you’ve come to the right place. To learn more about the incredible impact we’re making on both our local and global communities, visit our Foot Locker LinkedIn Life pages.

Founded in 1974

New York, New York, USA

11K employees (421 in marketing)

www.footlocker-inc.com

84% recommend to a friend

97% CEO approval