Coordinator, Public Relations at ATP Tour, Inc. | Atlantic Beach, FL

ATP Tour, Inc.

Coordinator, Public Relations

Atlantic Beach, FL (Hybrid)

Salary Not AvailableMid LevelExempt

Posted 4 months ago

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Job Summary

Public Relations Coordinator role focused on raising the ATP profile through PR, media outreach, and player/tournament storytelling.

Own ATP PR activities (STARS) and on-site interviews with players and sponsors.
Must-have: Experience in PR, media relations, and at least two languages.
Standout: Generates 25 annual player features and coordinates cross-department efforts.

Job Description

Responsibilities

Develops and implements ATP PR activities (STARS) with the objective to raise the profile, awareness and image of the ATP, players, and tournaments.
Pitches sports and off-sports story angles with a focus on new and digital media.
Represents ATP to on-site media outlets, responds to questions about players and ATP, facilitates interview requests.
Liaises with Tournament Directors to coordinate player media and STARS activities and advises and coordinates these requests with players and their representatives.
Handles all on-site media interview requests and assists in fulfilling promotional and sponsor-related requests for players, logging each player appearance for department records.
Coordinates all mandatory post-match interviews as well as one-on-one interviews; advises players on scope/content of upcoming interviews.
Updates existing media contact databases.
Collects press clippings, videos and links from earned coverage.
Develop and maintain active and positive relationships with all target groups especially players, tournament directors, media, and sponsors to inform and engage them in ATP operations, initiatives and activities.
Coordinate advance publicity with tournament media and PR staff.
Assist in development of ATP publications and Website, promoting awareness for publications developed elsewhere to ensure relevance and sensitivity to tournaments, players, media and fans in the respective region.
Generates at least 25 player features per year.
Works closely with other departments such as Tournament Relations, Player Relations, Communications, Marketing and Partnerships.

Requirements

Public relations, media and communications skills.
Computer skills with proficiency in Microsoft Office (Excel, PowerPoint, etc.)
Fluency in at least two languages (English + one.) required.
Bachelor’s degree in relevant field, or equivalent work experience.
Previous work experience in a relevant field.

Preferred

Experience in Cision or Meltwater is a plus.

ATP Tour, Inc.

As the global governing body of men’s professional tennis, the ATP’s mission is to serve tennis. We entertain a billion global fans, showcase the world’s greatest players at the most prestigious tournaments, and inspire the next generation of fans and players. From the United Cup in Australia, to Europe, the Americas and Asia, the stars of the game battle for titles and PIF ATP Rankings points at ATP Masters 1000, 500 and 250 events, and Grand Slams. All roads lead towards the Nitto ATP Finals, the prestigious season finale held in Turin, Italy. Featuring only the world’s top 8 qualified singles players and doubles teams, the tournament also sees the official crowning of the year-end ATP World No. 1, presented by PIF, the ultimate achievement in tennis.To view open opportunities please visit http://www.atptour.com/en/corporate/careers

Founded in 1972

Atlantic Beach, Florida, USA

1.3K employees (168 in marketing)

www.atptour.com