Coordinator, Music Tour Marketing

New York City, NY (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 9 hrs ago

Job Summary

Own the end-to-end tour marketing workflow from asset coordination to promoter communications, cross-platform accuracy, and collaboration with agents and the tour marketing team.

  • Coordinate announcements, on-sales and promoter communications
  • Maintain tracking docs and ensure information accuracy across platforms
  • Collaborate with agents, artists, promoters and internal teams to drive campaigns

Job Description

Responsibilities

  • Creating, managing and maintaining tracking documents and spreadsheets for artist marketing for all tours.
  • Coordinating tour announcements and on-sales for upcoming national and international shows and tours.
  • Creating and distributing marketing and ticketing emails to promoters.
  • Collecting localized creative, marketing plans, radio proposals, ticketing headers, ticketing audits and additional materials from promoters.
  • Distributing new content to promoter teams as received from artist teams.
  • Cross-checking all artist and promoter social media and official website platforms as well as ticketing links, pre-sales and any VIP program implementation to ensure all information is accurate.
  • Acting as a liaison between agents, clients/client teams, promoters and other external partners.
  • Participating in brainstorming sessions for creative marketing ideas to implement throughout tour campaigns.
  • Working closely with the overall tour marketing department/team on building department-wide systems to make our department more efficient, creating presentations, submitting partner pre-sale requests, managing department interns, as well as additional initiatives as assigned.
  • Covering client shows to provide visibility and support to artist and agent teams.

Requirements

  • Must be based in New York, NY or willing to relocate. (Must have valid U.S. work authorization as visa sponsorship is not available.)
  • 3-4 years of professional experience working in the music industry in an office setting, or in a live music marketing-related role. Priority given to candidates with agency experience.
  • Must demonstrate maturity and tact when working with internal/external stakeholders and possess strong interpersonal awareness and the ability to gauge group dynamics.
  • Stays calm under pressure and uses structure, processes, and systems to prioritize and streamline workflow.
  • Focuses on details as much as the big picture, communicates clearly, and enjoys catching discrepancies, grammatical errors, and formatting issues (marketing letters, ad copy, artist admats).
  • Maintains confidentiality, discretion and professionalism.
  • Awareness/knowledge of key players in the live music space and understanding of the Pop/Rock/Urban ecosystems.
  • Flexibility to work on tours worldwide across multiple time zones in a variety of territories.
  • Ad platform literacy (Meta Business Manager) and proficiency in Adobe Creative Suite (Photoshop/Illustrator), Box, Google Workspace, Microsoft Office Suite.
  • Proactive, reliable, resourceful, and assertive when necessary.

Salaries

Event Marketing median pay in the United States

$83K/yr

Most pay falls between $64K and $117K. Based on 1,438 salaries.

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Coordinator, Music Tour Marketing

THE·TEAM · New York City, NY · On-site