Responsibilities

• Research and understand our target audience to create compelling and persuasive copy across multiple platforms.
• Develop clear and concise messaging that aligns with our brand guidelines and objectives.
• Write and edit engaging and creative content for advertisements, websites, email campaigns, social media, and marketing collateral.
• Collaborate with the marketing team to brainstorm and develop concepts for new campaigns and initiatives.
• Conduct thorough research on industry-related topics to ensure factual accuracy.
• Proofread and ensure all content is error-free, adheres to brand voice, and effectively communicates the desired message.
• Stay up-to-date with industry trends and best practices to continuously improve our copywriting strategies.
• Collaborate with designers, marketers, and other team members to enhance and refine content.
• Present and support creative ideas to key stakeholders.
• Deliver projects on time while maintaining high-quality standards.

Requirements

• Bachelor's degree in English, Journalism, Marketing, or related field.
• 2–3 years of professional copywriting experience, showcasing proven ability to craft effective messaging across diverse platforms.
• Advertising agency healthcare experience is required.
• Exceptional writing, editing, and proofreading skills.
• Strong portfolio showcasing a range of written work.
• Proficient in digital content creation and SEO best practices.
• Familiarity with various writing styles and tones.
• Ability to collaborate with cross-functional teams and take feedback constructively.
• Excellent time management skills and ability to meet tight deadlines.
• Detail-oriented with an eye for accuracy.