Content Writer

Auburn Hills, MI (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

Job Summary

Own web content that educates and converts, from product pages to buying guides, while shaping the voice across web, email, and social; partner with marketing, ecommerce, and creative teams to back campaigns and optimize for search.

  • Content Ownership: Write and optimize product pages, landing pages, and educational content with SEO in mind.
  • Channel Content: Produce social, email, and digital ad copy that drives engagement.
  • Collaboration & Optimization: Align with marketing, ecommerce, and creative teams; maintain site pages in the CMS.

Job Description

Own web content that educates and converts, from product pages to buying guides, while shaping the voice across web, email, and social; partner with marketing, ecommerce, and creative teams to back campaigns and optimize for search.

  • Content Production: Write product pages, landing pages, buying guides, and learning articles.
  • Channel Content: Create content for social media, email campaigns, and digital advertising.
  • Site Maintenance: Help build and maintain website pages within our content management platform.
  • Campaign Support: Collaborate with marketing, ecommerce, and creative teams to support campaigns and business goals.
  • SEO & Quality: Ensure all content is accurate, engaging, on-brand, and optimized for search.
Woodland Direct logo

Woodland Direct

Woodland Direct, Inc. is a national e-commerce company based out of Auburn Hills, Michigan. A leader in the hearth, patio and barbeque industry, Woodland is focused on creating amazing experiences around fire for everyone.

Founded in 2004
Auburn Hills, Michigan, USA
77 employees (7 in marketing)
Woodland Direct logo

Content Writer

Woodland Direct · Auburn Hills, MI · Hybrid