Responsibilities

• Customer stories and case studies start to finish, including the interviews
• Email nurture sequences in HubSpot, written to distinct buyer personas
• Blog and long-form content built on real search intent and optimized to surface in both traditional search and AI answer engines
• Webinar scripts, sales one-pagers, battle cards, and first-draft presentations
• ABM content tailored to specific districts and roles
• The brand voice, held consistent across all of it

Requirements

• 5 to 7 years of content writing experience, most of it with AI genuinely in your workflow
• A portfolio that shows range: long and short form, technical and human, with at least one piece that earned traction or drove pipeline
• Experience writing for a B2B SaaS company
• Real fluency with AI writing tools: which model for which task, how to prompt, and how to edit output so it does not read like AI
• Strong instincts for audience: you write differently for an IT director than for a chief business officer, and you know why
• Strong SEO fundamentals, with familiarity with how content surfaces in AI search a plus
• Able to work hybrid, three days a week in our Herndon, VA office

Preferred

• K-12, education, or public-sector writing experience is a plus, not a requirement