Responsibilities

• Lead the development and implementation of search engine optimized content for assigned clients.
• Communicate regularly with clients and occasionally travel to meet with them face-to-face.
• Develop training for the Content Department and delegate tasks to the Content Coordinators when appropriate.
• Leverage digital platforms to strategically and creatively release copy, keeping clients’ goals top of mind.
• Conduct content audits and utilize data analysis to make strategic recommendations to client’s content marketing programs.
• Develop written content for location pages, static pages, short-form and long-form blogs.
• Introduce new and fresh ideas to clients to ensure success for both parties.
• Provide excellent service as the main point of contact for assigned client accounts.
• Write copy primarily for location pages, static pages, blogs, and premium articles, while also working on social media posts, infographics, and other content.
• Develop content implementation schedules and editorial calendars for timely development and distribution.

Requirements

• Must demonstrate a proven track record of the ability to prioritize, organize, and multi-task in a flexible and fast paced environment to effectively meet deadlines
• Must demonstrate strong conceptual and written communication skills with a deep understanding of the English language (spelling, grammar, and vocabulary)
• Must demonstrate a proven track record of improving personal performance after receiving direction and constructive criticism
• Must demonstrate presentation skills
• Must demonstrate creative and strategic thinking when solving problems
• Must demonstrate attention to detail while creating and revising projects
• Must demonstrate a basic understanding of content management systems, such as WordPress
• Must demonstrate a basic understanding of Google Analytics, Search Engine Optimization, User Experience, Accessibility, and Social Media Marketing
• Must demonstrate a basic understanding of Adobe Acrobat DC
• Demonstrated proficient skills in Microsoft Office, including Word, Excel, and PowerPoint

Preferred

• Google Analytics Certification is preferred
• Bachelor’s Degree preferred

Benefits

• Three (3) medical insurance plan options with Aetna.
• 100% of Employee Level Coverage for health insurance is paid by Go Local Interactive.
• 2 Health Insurance Plans are HSA eligible and will receive the following contributions from Go Local Interactive regardless of an employee's contribution to the account: $500 for Employee Only, $1,000 for Employee + Spouse, and $3,000 for Employee + Family or Employee + Children.
• FSA and FSA Dependent care eligible.
• Dental, vision, $25,000 basic life insurance, short term disability insurances paid for 100% by Go Local Interactive.
• 401k retirement safe harbor plan available including a 4% company match after 1 year.
• Insurances and 401(k) start 1st of the month following 30 days of employment.
• Minimum Fifteen (15) Paid Time Off (PTO) days your first year (hours earned each pay date).
• Thirteen (13) paid holidays observed annually.
• Casual dress code.