Content & Social Media Manager

Marlboro, NJ (On-site)

$25/hr – $32/hrMid LevelFull time

Posted 2 months ago

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Job Summary

Own and optimize the end-to-end content and social strategy to build brand reach, engagement, and inbound leads for a luxury car dealer, with hands-on creation, team leadership, and a consistent publishing rhythm.

  • Growth Engine: Define and drive the content and social blueprint across platforms, ensuring consistent brand identity and lead-focused outcomes.
  • Content Production: Lead on-camera content capture, editing, and publishing of short- and long-form videos, vehicle showcases, and behind-the-scenes storytelling.
  • Operations & Performance: Manage the content team, schedule delivery, track metrics, and iterate against trend shifts to maximize reach and sales inquiries.

Job Description

Responsibilities

  • Lead the company’s content and social media strategy across all platforms
  • Create, film, edit, and publish high-quality content, including photos, videos, reels, TikToks, YouTube videos, short-form content, and long-form content
  • Oversee and manage the content creation team, including assigning tasks, reviewing work, and ensuring deadlines are met
  • Develop and execute a consistent posting schedule across all social media platforms
  • Film and showcase vehicle inventory, including walkarounds, cinematic videos, highlights, and storytelling content
  • Produce both short-form and long-form video content designed to increase reach, engagement, and sales inquiries
  • Capture behind-the-scenes content, including service work, builds, arrivals, inspections, deliveries, and day-to-day operations
  • Write engaging captions and optimize posts for reach, engagement, and lead generation
  • Monitor comments, messages, and inquiries, and coordinate with the sales team for proper lead follow-up
  • Stay current with social media trends, sounds, platform changes, and algorithm updates

Requirements

  • Leading a team in a fast-paced and demanding work environment
  • Creating content hands-on, including filming, editing, posting, and directing content daily
  • Managing multiple content priorities at the same time
  • Working around high-end, rare, and collector vehicles
  • Filming on-site, indoors, outdoors, in the showroom, in service areas, and around active operations
  • Taking initiative without constant direction
  • Occasionally being on camera or directing on-camera talent
  • Adapting quickly to changing trends, company priorities, and platform requirements
  • Holding team members accountable for quality, consistency, and deadlines
  • Working under pressure while maintaining attention to detail

Preferred

  • Automotive content creation experience strongly preferred

Benefits

  • Weekly pay
  • PTO and vacation time
  • Opportunity to work with rare, custom, and investment-grade vehicles
  • Leadership opportunity within a growing company
  • Advancement opportunity for top performers
  • Health insurance
  • Paid time off