Responsibilities

• Content Creation & Copywriting: You will write high-quality articles, blog posts, and website content optimized for search engines (SEO). This includes crafting compelling property marketing descriptions for the Multiple Listing Service (MLS) and memorable bios that naturally position clients as the go-to real estate professionals. You will also make strategic content recommendations that align with our clients’ needs, objectives, and style.
• Social Media Management: You will build and manage our clients’ social media profiles across platforms like Facebook, LinkedIn, and Instagram. This involves coordinating custom social media strategies, driving consistent traffic through amazing content, and exploring new ways to engage target audiences. Staying up-to-date on social media best practices is essential.
• Email Marketing: You will compile, create, and summarize local and industry-related content for email marketing campaigns and newsletters. Crafting memorable subject lines to increase open rates and working to minimize list decay while increasing productivity are key tasks.
• Client Relations & Strategy: You will work directly with clients to position Agent Operations as the natural solution for their marketing needs. This requires regular engagement, offering insightful recommendations, and assisting with client retention and follow-up programs.
• Digital Marketing: You will support and execute digital marketing initiatives on behalf of our clients, including paid and organic campaigns across search and social platforms. This includes assisting with ad copy, understanding audience targeting, monitoring campaign performance, and contributing to broader digital marketing strategies that drive brand awareness and lead generation for our real estate clients.
• AI & Process Improvement: You will actively leverage AI-powered tools — including writing assistants, content generation platforms, and automation tools — to enhance the quality and efficiency of your work. You will continuously seek ways to improve yourself, our team’s processes, and the overall experience of our clients, bringing a proactive, solutions-oriented mindset to everything you do.
• Analytics & Follow-up: You will track, measure, and analyze marketing endeavors to improve engagement across social, blog, email, and digital campaigns. Using tools like Google Analytics and native social media analytics, you will provide actionable recommendations for improvement, utilizing a basic understanding of SWOT analysis.

Requirements

• 1–2 years of marketing and/or content creation experience, with exposure to digital marketing principles and practices.
• Solid working knowledge of Canva
• Proficiency in MailChimp for email marketing campaign management
• Working knowledge of Google Analytics for tracking and reporting on marketing performance
• Proficiency in social media management software (such as Creator Studio or Buffer)
• Genuine tech-savviness—comfortable learning new platforms quickly, navigating digital tools with confidence, and troubleshooting minor technical challenges independently
• Proficiency in writing, editing, and adopting different voices for varied projects
• Client-centric mindset with strong customer service skills and a genuine care for helping clients succeed
• Ability to work independently in a 100% remote position
• A passion for creating great content

Preferred

• Current or previous licensed REALTOR® or real estate agent (any state).
• Technical writing or copywriting experience.
• Experience with lead nurture campaigns and marketing automation.
• Hands-on experience with paid digital advertising (e.g., Meta Ads, Google Ads).
• Familiarity with SEO/SEM strategy and tools (e.g., SEMrush, Moz, Google Search Console).
• Experience with additional design programs beyond Canva (e.g., Adobe Creative Suite, Figma).
• A comfort with and curiosity about artificial intelligence tools is essential.

Benefits

• Paid time off
• Professional development assistance