Responsibilities

• Interpret and apply brand standards across filming, editing, pacing, tone, music, graphics, and storytelling structure
• Independently generate content concepts, recurring formats, series, and campaign ideas that strengthen brand recognition and trust
• Make in-the-moment creative decisions during filming (angles, lighting, sequencing, capture prioritization) to maximize usable output
• Ensure consistency across platforms while adapting execution to platform-native formats (Instagram, TikTok, YouTube)
• Identify gaps in content strategy and proactively propose and execute new formats to expand brand equity
• Film procedures, patient interactions, and doctor POV content using brand-aligned creative judgment
• Capture before/after transformations, educational moments, and in-procedure storytelling opportunities
• Coordinate with clinical staff to ensure filming aligns with patient care and does not disrupt operations
• Identify and capture high-value moments in real time without reliance on pre-defined briefs
• Maintain high daily output of usable content across procedures and patient interactions

Requirements

• 4–6+ years of experience in content production, social media, or video editing
• Strong proficiency in editing tools (CapCut, Premiere Pro, or similar)
• Experience with AI tools (Midjourney, Runway, ElevenLabs, Canva AI, or similar)
• Strong understanding of TikTok, Instagram, and YouTube content formats
• Ability to identify compelling moments, hooks, and narratives quickly
• Comfortable working in a fast-paced, high-output clinical environment
• Strong organizational skills and attention to detail
• Excellent communication and interpersonal skills in a patient-facing setting
• Experience in aesthetics, beauty, wellness, or medical content preferred

Preferred

• Growth into leadership responsibilities and oversight of additional content team members