Content & SEO Manager

Santa Clara, CA (Hybrid)

$100K/yr – $140K/yrMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own content strategy and execution with SEO-driven growth, calendar governance, QA, and analytics to drive organic reach.

  • Content ownership: Write and publish articles, blog posts, press releases, emails, scripts, case studies, and LinkedIn posts; manage CMS and WordPress; QA and final publication.
  • SEO & optimization: Conduct keyword research, competitive analysis, on-page optimization, and audits; stay ahead with AI SEO trends.
  • Planning & governance: Maintain a quarterly content calendar, perform regular audits, fix broken links, and ensure accuracy across channels.

Job Description

Responsibilities

  • Content ownership: Write and publish articles, blog posts, press releases, emails, scripts, case studies, and LinkedIn posts; manage CMS and WordPress; QA and final publication.
  • SEO & optimization: Conduct keyword research, competitive analysis, on-page optimization, and audits; stay ahead with AI SEO trends.
  • Planning & governance: Maintain a quarterly content calendar, perform regular audits, fix broken links, and ensure accuracy across channels.

Requirements

  • Minimum of 3-5 years of content marketing and SEO principles, including latest AI SEO experience
  • Experience with SEO and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) and a data-driven approach to measuring content effectiveness
  • Exceptional writing, editing, and proofreading skills with the ability to create engaging content that resonates with the target audience
  • Strong experience using CMS (eg. WordPress). Knowledge of HTML, CSS is preferred
  • Proven ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines
  • Bachelor's degree in English, Journalism, Communications, or a similar field
  • Experience in international marketing is a strong plus

Benefits

  • 100% company paid individual medical, dental, & vision insurance coverage
  • Pet insurance
  • Paid parental leave
  • 401(k) retirement plan
  • Paid time off for annual charity or volunteer work
  • Generous paid time off
  • Fitness/Wellness gym stipend
  • Great work-life balance
VisitorsCoverage Inc. logo

VisitorsCoverage Inc.

VisitorsCoverage Inc. is an InsurTech innovator changing the way people think about travel insurance. Located in the heart of Silicon Valley, we pride ourselves on being at the forefront of technological innovation and harness its power to constantly improve and simplify the travel insurance experience. By offering a seamless solution that resides entirely online, we are revolutionizing the industry and enabling travelers to buy and manage their international travel insurance on the go, from any device.We’ve made it our mission is to make travel insurance smarter, so we’ve leveraged technology to develop proprietary tools which help to bridge the gap between travel insurance and technology. With this comes a simplified process that empowers customers to make better-informed travel insurance decisions quickly, easily and with confidence. Owning multiple patents and constantly innovating and redefining travel insurance, we aim to think outside the box and do things differently. By crafting our own exclusive insurance products with handpicked benefits to address the varied needs of world travelers, we help to ensure that each customer can find the best coverage to confidently explore the globe.

Founded in 2006
Santa Clara, California, USA
30 employees (9 in marketing)

Traffic Signals

Monthly Visitors
120.3K
Monthly Google Ads Budget
$108.1K
Traffic Source Mix
Search
41.7%
Direct
47%
Referral
8.8%
Social
0.9%
Paid
1.4%

Headcount Trend

Current headcount: ~30

Marketing Team

Marketing Team Size
8 (27% of company)
Median Career Experience
13.5 years
Median Tenure
1.8 years

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