Content Operations Specialist - PICO Video

San Jose, CA (On-site)

$108K/yr – $209K/yrMid Level3+ years expFull time

Posted 3 days ago

Job Summary

Own the US content operations, driving the daily content calendar, localized campaigns, and premium partner integrations while collaborating with R&D, product, and external partners to make the US app feel native and engaging.

  • Lead content curation and daily calendar management for the US market.
  • Execute localization-driven campaigns, in-app events, and outreach to boost user growth and retention.
  • Manage external partner integrations and data-driven reporting to inform global leadership.

Job Description

Responsibilities

  • Content Curation & Programming: Own the daily content calendar for the US market. Hands-on selection of featured native XR content and 3D/2D video highlights to ensure the platform remains fresh, relevant, and culturally resonant.
  • User Lifecycle Operations: Execute localized campaigns to drive user acquisition, retention, and engagement. You will be responsible for creating in-app events, community outreach, and push notification strategies tailored to International user habits.
  • Third-Party App Integration: Serve as the main point of contact for external streaming partners (e.g., YouTube, Netflix). Ensure their integration within our XR environment is optimized and troubleshoot operational issues to maintain a premium user experience.
  • Localized Product Operations: Act as the "voice of the US user." Work closely with the R&D and Product teams to provide feedback on UI/UX localization, feature requests, and regional bugs to ensure the app feels "native" to the US market.
  • Data Analysis & Reporting: Independently track and analyze key metrics (DAU, Watch Time, Retention). You will be expected to turn raw data into actionable insights and regular reports for the global management team.
  • External Partner Relations: Scout and coordinate with local XR creators, influencers and XR camera companies to bring exclusive "native" content to the platform and increase brand visibility.

Requirements

  • Professional Experience: 3+ years of hands-on experience in content operations, app growth, or digital streaming (OTT), specifically for the US market.
  • Market Insight: A deep, intuitive understanding of US pop culture, streaming trends, and social media dynamics.
  • Language Skills: Fluency in written and spoken Chinese is needed to manage stakeholders in China market
  • Execution-Focused: A proven track record of "getting things done" independently. You are comfortable being the sole owner of a project from ideation to execution.
  • Analytical Proficiency: Experience using data visualization tools (e.g., SQL, Tableau, internal Dashboards) to drive operational decisions.

Preferred

  • XR Passion/Experience: Prior experience working within the VR/AR/MR space.
  • "Spatial" Thinking: A solid understanding of how content consumption differs in a 3D/spatial environment versus a traditional 2D screen.
  • Partnership Management: Experience managing operational relationships with major US media entities or app developers.
  • Adaptability: Comfortable working across time zones and navigating the nuances of a cross-border organizational structure.

Benefits

  • Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
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ByteDance

3.6 Glassdoor

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment and enterprise services - over 2.5bn people interact with ByteDance products including TikTok. Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. We are committed to building a safe, healthy and positive online environment for all our users. We have over 110,000 employees based in more than 30 countries globally. Join us.

Founded in 2012
China, China, CN
44K employees (5,222 in marketing)
61% recommend to a friend
70% CEO approval

Salaries

Posted range

$108K/yr – $209K/yr

Taken straight from the job posting.

See all ByteDance salaries

Funding

Total Funding
$9.8B
Last Raise
$300M
Secondary Market, 4 months ago

Funding History

  • Nov 2025
    Secondary Market • $300M
  • Jul 2024
    Secondary Market
  • Mar 2023
    Secondary Market • $100M

Traffic Signals

Monthly Visitors
5M
Traffic Source Mix
Search
15.6%
Direct
71.3%
Referral
11.3%
Social
0.8%
Paid
1%

Headcount Trend

Current headcount: ~46.1K

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Content Operations Specialist - PICO Video

ByteDance · San Jose, CA · On-site