Content Operations Specialist

Responsibilities

• Own the day-to-day content production pipeline, coordinating assignments, deadlines, editorial and clinical reviews, approvals, staging, and publication against priorities established by the Sr. Manager.
• Produce, build, and publish location pages, service pages, educational articles, FAQs, and guides in Sanity using structured content models, including required metadata, schema inputs, internal links, and calls to action.
• Conduct pre- and post-publication quality assurance to verify content accuracy, formatting, functionality, and consistency. Coordinate with internal subject matter experts to confirm operational details such as locations, services, and insurance acceptance.
• Maintain the content library throughout its lifecycle, coordinating scheduled refreshes, consolidation, and retirement of outdated content while documenting publication history, URL changes, and redirects.
• Operate Eleanor Health's AI-assisted Content Engine, executing established workflows to develop briefs, generate and refine drafts, and prepare content for editorial and clinical review.
• Apply human editorial judgment to AI-assisted content, verifying factual claims against approved sources and editing for accuracy, clinical sensitivity, brand voice, and readability. Maintain citations and source documentation.
• Maintain Content Engine prompts, templates, editorial guidelines, and quality standards. Identify recurring issues, recommend improvements, and implement approved workflow changes.
• Evaluate Content Engine performance, including output quality, recurring errors, revision requirements, and review efficiency, using findings to recommend improvements to the production process.
• Apply established on-page SEO standards, including titles, headings, meta descriptions, internal linking, image alt text, URL structure, and structured data inputs.
• Optimize content for traditional and AI-powered search through clear information architecture, direct answers, relevant question-and-answer formats, consistent terminology, and credible citations.

Requirements

• Experience: 3+ years in content operations, editorial production, content marketing, or a related field, with demonstrated experience managing content workflows, coordinating stakeholders, and delivering content from assignment through publication.
• AI-assisted content: Hands-on experience using large language models such as Claude or ChatGPT in content workflows, including prompting, drafting, editing, fact-checking, and evaluating output quality. Ability to follow established AI content governance standards and identify opportunities for process improvement.
• Content systems: Experience working in a content management system such as Sanity, WordPress, Contentful, or similar. Familiarity with structured content, metadata, and basic Markdown or HTML, with the ability to learn new publishing systems quickly.
• SEO, GEO & AEO: Working knowledge of on-page SEO, keyword and topic research, internal linking, and content optimization for traditional and AI-powered search. Familiarity with Google Search Console, Ahrefs, or AI visibility monitoring tools is preferred.
• Writing & editing: Strong editorial skills, with demonstrated ability to write and edit clear, accurate, accessible content, adapt messaging across channels, verify factual claims, and maintain consistent brand voice.
• Content operations & project coordination: Demonstrated ability to independently manage complex content workflows, coordinate stakeholders, anticipate dependencies, and deliver accurate, approved content on schedule.
• Cross-functional collaboration: Experience coordinating with writers, designers, subject matter experts, and other stakeholders to move content through review, approval, and publication. Ability to communicate clearly, manage dependencies, and follow through on commitments.
• Judgment & accountability: Sound editorial judgment, attention to detail, and the ability to recognize when content requires additional clinical, legal, technical, or compliance review before publication.

Preferred

• Experience creating or managing content in healthcare, behavioral health, substance use disorder treatment, or another regulated industry
• Familiarity with schema markup, structured data, and technical SEO concepts
• Experience implementing, managing, or improving AI-assisted content production workflows
• Familiarity with creative collaboration tools such as Canva or Figma, particularly for reviewing assets, working with templates, or coordinating with design partners

Benefits

• Generous Paid Time Off (prorated for new employees) - unplug, relax, and recharge!
• 12 Vacation days
• 12 Wellness (Sick) days
• 3 Floating holidays
• 9 Company-observed holidays
• Jury Duty, Voting Leave, and other forms of paid time off may be available
• Eleanor-paid medical and dental insurance plans, with affordable vision coverage - We are a health first company, and we strive to make our plans affordable and accessible.
• 401(k) plan with 3% match - We are excited to be able to support the long-term financial well-being of our team in a way that reinforces Eleanor’s commitment to equity.
• Short-term disability - We understand that things happen, we want you to feel comfortable to take time to get better.
• Long Term Disability - Picks up where Short Term Disability leaves off (employee paid).