Content Marketing Writer

Responsibilities

• Research, write, revise, and publish long-form content that answers real neighbor questions and helps people make informed decisions.
• Create how-to articles, FAQs, buying guides, comparisons, and product-focused content that makes complicated information easier to understand.
• Find new content opportunities through search behavior, neighbor questions, product needs, seasonal demand, and business priorities.
• Learn directly from products and internal experts through hands-on training, product reviews, technician knowledge, and other resources.
• Research and verify technical claims so published content is accurate, trustworthy, and genuinely useful.
• Collaborate with Product, SEO, and Marketing teammates while using performance insights and changing search behavior to improve your work.
• Own multiple pieces of content from idea through publication, meeting deadlines, responding to feedback, and having some fun learning about products you may never have encountered before.

Requirements

• You can take complicated information and turn it into writing that's clear, organized, engaging, and useful.
• You care about understanding a subject before trying to explain it.
• You're comfortable asking questions, finding credible sources, and recognizing when you need an expert's perspective.
• You think about the person behind the search and what they're actually trying to understand, decide, or accomplish.
• You welcome direct editorial feedback and can turn it into stronger work without becoming overly attached to your first draft.
• You manage deadlines and multiple projects well while maintaining attention to detail and final quality.
• You see AI as a tool—not a substitute for research, critical thinking, originality, or good writing.
• Professional experience in content marketing, journalism, technical communication, ecommerce, product education, or another writing-focused field is valuable.
• We're especially interested in writing samples that demonstrate clear thinking, strong organization, and an ability to explain something complicated with a real reader in mind.

Benefits

• etrailer offers a comprehensive benefits package including medical, dental, vision, 401(k), paid time off, paid holidays, and more.
• You'll also have opportunities for hands-on product learning, collaboration with subject-matter experts, and continued development as search, AI, and digital content continue to evolve.