Content Marketing Senior Director

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own market planning and content strategy in a non profit context, turning research into data driven campaigns that move the needle on outreach and conversion.

  • Market Planning: Develop data driven strategies and market insights.
  • Campaign Leadership: Design and lead cross channel marketing programs with cohesive messaging.
  • Team & Analytics: Mentor the team and translate KPIs into action while optimizing performance.

Job Description

Responsibilities

  • Overseeing and strategizing content marketing initiatives to align with overarching organizational goals.
  • Leading market planning and research.
  • Managing marketing strategies.
  • Supervising sales-oriented campaigns.
  • Mentoring a dynamic team.
  • Ensuring cohesive messaging across all platforms.
  • Analyzing key performance metrics.
  • Optimizing campaigns for effective outreach and impact.

Requirements

  • Strong experience in Market Planning and Market Research with the ability to develop data-driven strategies.
  • Proven expertise in Marketing and Marketing Management to design and lead impactful marketing campaigns.
  • Solid understanding of Sales with a focus on developing campaigns that drive engagement and conversion.
  • Excellent leadership, communication, and organizational skills to lead and mentor teams effectively.
  • Proficiency in digital marketing tools and platforms is advantageous.
  • Strong analytical capabilities for measuring and enhancing campaign performance.
  • Bachelor's degree in Marketing, Business Administration, or a related field; advanced degree preferred.
  • Experience in the non-profit or community development sector is a plus.