Content Marketing Officer

Warsaw, IN (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 months ago

Job Summary

Drive Lake City Bank's content marketing strategy end-to-end, owning content across blogs, social, email, and print to support business goals.

  • Own the content strategy and production across blogs, social, email, and print.
  • Must-have: three+ years in marketing/copywriting with project-management experience.
  • Standout: collaboration with internal stakeholders and external creators.

Job Description

Responsibilities

  • Develop and manage a comprehensive content marketing strategy aligned with business goals. Collaborate with internal stakeholders to identify content needs across departments.
  • Write, edit, and publish high-quality content including blog posts, social media updates, email campaigns, and print materials. Work with external content creators and agencies when needed.
  • Optimize content for SEO and digital performance. Support marketing campaigns with targeted and personalized content assets.

Requirements

  • Bachelor’s degree in marketing, communications or a related field required.
  • Three or more years of marketing, graphic design and/or copywriting experience required.
  • Knowledge of graphic design platforms and tools, such as Adobe Creative Suite, required.
  • Project management skills including ability to develop content and work through approval processes.
  • Understanding of bank procedures and policies.
Lake City Bank logo

Lake City Bank

Lake City Bank has a proud history of service in Indiana. Founded in 1872 in Warsaw, Indiana, it has continuously operated under the same name since its organization, making it the third oldest Indiana state-chartered bank.Today Lake City Bank has grown to $7.0 billion in assets and serves Central and Northern Indiana with 55 branches located in the following Indiana counties: Kosciusko, Elkhart, Allen, St. Joseph, Hamilton, Johnson, DeKalb, Fulton, Huntington, LaGrange, Marion, Marshall, Noble, Pulaski and Whitley. Lake City Bank has built a solid reputation for providing clients with technology-driven products and services while remaining a local, community-focused bank.Member FDIC І Equal Housing Lender Lake City Bank is proud to be an equal opportunity employer committed to a diverse, inclusive workplace. Employment at Lake City Bank is based solely on business needs, a person’s merit, and qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, age, protected veteran status, or any other characteristic protected by law. Lake City Bank will not tolerate discrimination or harassment based on any of these characteristics.

Warsaw, Indiana, USA
546 employees (9 in marketing)

Marketing Team

Marketing Team Size
9 (2% of company)

Traffic Signals

Monthly Visitors
120.7K
Traffic Source Mix
Search
20.2%
Direct
74.3%
Referral
4.7%
Social
0.2%
Paid
0.6%

Headcount Trend

Current headcount: ~546

Recent News

Lake City Bank logo

Content Marketing Officer

Lake City Bank · Warsaw, IN · Hybrid