Content Marketing Manager

Sacramento, CA (Remote)

$85K/yr – $110K/yrMid Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the audience-facing content engine for a nonprofit with two brands, coordinating social, newsletters and website storytelling to lift awareness and drive engagement.

  • Content & Social Ownership: Build and execute a data-informed content calendar across social, email, and web assets for Veloz and Electric For All.
  • Community & Asset Creation: Manage user content, community conversations, and a growing library of visual assets while aligning with brand voice.

Job Description

Responsibilities

  • Reports to the Communications Director
  • Reporting to the Communications Director and partnering with the Veloz team, the Content Marketing Manager leads Veloz’s industry-facing and consumer facing social, newsletter and digital content across several platforms.
  • This focus may require the ability to develop design assets.
  • This individual plays a critical role in making the electric for all vision a reality by executing aspects of a comprehensive communications and marketing strategy to raise awareness of Veloz and Electric For All, developing and delivering high-quality and high-value content and working alongside the Communications team to manage aspects of our industry-focused and consumer-facing communications efforts.
  • In addition, this individual will provide a supporting role to communications leadership on day-to-day communications activities
  • Social Media Marketing - Develop and maintain a social media calendar with strategic content, posts and analytics.
  • Social Media Marketing - Post content, manage and maintain all social media profiles for Veloz and Electric For All, growing our online presence and influence.
  • Social Media Marketing - When applicable, Work with Veloz’s agency contractors to develop organic social support.
  • Social Media Marketing - Manage and produce user generated content, and community management for both Veloz and Electric For All social channels
  • Social Media Marketing - Actively participate in Veloz and Electric For All events by attending and developing social media activities and post-event messaging.
  • Content Creation & Marketing - Create and deploy strong written and visual communications to generate timely content and updates for newsletters, both websites, social media, reports, and other materials distributed across Veloz and Electric For All marketing channels — including layout/design elements and A/B testing.
  • Content Creation & Marketing - Provide event support via communications channels including, but not limited to digital asset creation, updating events on Veloz.org, and creating social media posts and graphics.
  • Content Creation & Marketing - Research and implement content marketing and social media strategies to increase our reach and impact, while being responsive and timely to trends, current news, member messaging and developments with social media posts.
  • Content Creation & Marketing - Develop and produce an inventory of visual assets, including photos, videos and branding.
  • Content Creation & Marketing - Ensure that the Veloz and Electric For All brands/tone are consistent across all media.
  • Audience Growth & Engagement - Work with the communications team on a data-informed strategy to grow the Veloz and Electric For All social media channels and newsletters, while increasing website traffic and conversions on Veloz.org and ElectricForAll.org.
  • Audience Growth & Engagement - Manage, maintain a record of engagement and growth across all social media platforms for Veloz and Electric For All.
  • Audience Growth & Engagement - Manage and update Veloz and Electric for All email database including press, members, business development leads, event attendees, etc.
  • Audience Growth & Engagement - Analyze and present metrics for Veloz and Electric For All newsletters, social media channels and website to the team to help ensure a continuous virtuous cycle between our programs and our marketing efforts.
  • Audience Growth & Engagement - Engage with contact form outreach from both ElectricForAll.org and Veloz.org by responding to questions, recommending Veloz’s tools and services, and pointing people toward resources.

Requirements

  • Minimum 5 years of experience in marketing, communications, social media management, digital content, or a related field.
  • Bachelor's degree in communications, marketing, website management, or a related field (or equivalent professional experience).
  • Proven track record of creating and executing content creation and marketing strategies that grow brand awareness and audience engagement.
  • Strong written communication skills, including experience with email marketing, website content, social media content, and other marketing materials.
  • Understanding of social media platforms (LinkedIn, X, Instagram, Facebook, TikTok) and how to tailor content to different audiences.
  • Proven project management skills, including timeline management, content planning, vendor coordination, and execution of marketing initiatives.
  • Highly collaborative work style with the ability to partner across teams and operationalize strategy.
  • Strong organizational skills, attention to detail, customer service orientation, and ability to manage multiple priorities.
  • Technologically savvy with experience using digital platforms to support marketing and communications efforts.

Preferred

  • Knowledge of the electric vehicle industry.
  • Experience in clean transportation, sustainability, climate, clean energy, public affairs, or other mission-driven sectors.
  • Experience managing vendor contracts and budgets.
  • Experience presenting analytics and performance metrics to stakeholders.
  • Familiarity with Web Content Accessibility Guidelines (WCAG).
  • Experience with Adobe Creative Cloud and/or Canva.
  • Experience supporting executive communications, conferences, workshops, or industry events.
  • Experience managing online communities and audience engagement initiatives

Benefits

  • medical
  • dental
  • vision
  • a 401k plan
  • life insurance
  • employee assistance programs
  • a wellness program
  • a monthly mobile phone/internet stipend for remote employees and more.
  • paid leave plans which include personal, sick, and vacation time, along with 12 paid holidays.
Veloz logo

Veloz

Veloz is the power behind the nation’s largest and most inventive multi-partner public awareness campaign for electric vehicles, the architect of events and programming garnering both state and national attention, and the organization bringing together a high-powered, diverse board and members from the public and private sectors. The organization was launched in 2017 and is built on the success of the California Plug-In Electric Vehicle Collaborative founded in 2010. Veloz is a nonpartisan 501 (c)(3) nonprofit.

Founded in 2017
Sacramento, California, USA
47 employees (7 in marketing)

Traffic Signals

Monthly Visitors
15.6K
Monthly Google Ads Budget
$19
Traffic Source Mix
Search
12%
Direct
36.1%
Referral
2%
Social
12%

Headcount Trend

Current headcount: ~47

Marketing Team

Marketing Team Size
6 (13% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent News