Content Marketing Manager

New York, USA (Remote)

$70K/yr – $80K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive creator-focused content and product communications for Captiv8’s social commerce tools, owning creator-facing content, education, and performance insights.

  • Own creator-facing content strategy and execution across newsletters, product copy, and short-form video.
  • Must-have: 3+ years in content marketing with newsletters, social, and product copy.
  • Standout: Hands-on creation and management of creator-focused social accounts and performance reporting.

Job Description

Responsibilities

  • Own all creator-facing content and communications for Captiv8’s social commerce products.
  • Produce a weekly creator newsletter featuring program updates, product tips, trends, and curated content.
  • Develop and deploy ad-hoc email marketing campaigns to drive adoption, activation, and retention.
  • Create clear, compelling product copy for storefront features, affiliate instructions, onboarding flows, notifications, and in-platform messages.
  • Support updates to email onboarding drips, creator notifications, tooltips, and educational content.
  • Create, film, edit, and publish short-form content across Instagram, TikTok, and emerging channels to promote Captiv8’s creator tools.
  • Run Captiv8’s creator-facing social media accounts end-to-end (strategy, calendar, execution, reporting).
  • Develop content including: Tutorials; Product explainers; Creator tips; Success stories; Feature launches; Trend-aligned short-form videos.
  • Ensure brand voice is authentic, helpful, and aligned with what creators respond to.
  • Track performance metrics across storefront and affiliate programs (e.g., adoption rates, link creation, click-through, GMV indicators).

Requirements

  • Bachelor’s degree
  • 3+ years in Content Marketing, Social Media, or Creator-focused Marketing
  • Demonstrated experience creating content across TikTok, Instagram, Reels, Shorts, or YouTube
  • Strong writing skills: able to produce newsletters, product copy, and short-form content
  • Comfortable reviewing and interpreting performance data to guide decisions
  • Experience with email platforms, social scheduling tools, and basic design or editing tools
  • Strong communication, organization, and project management abilities
  • Passion for empowering creators and understanding creator workflows

Preferred

  • You are a creator yourself (even at a micro level).

Benefits

  • Medical coverage, dental, vision, disability, 401k
  • Parental and family care leave, family forming assistance
  • Tuition reimbursement
  • Flexible time off
Publicis Media logo

Publicis Media

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215