Responsibilities

• Develop and execute a comprehensive content strategy aligned to brand and revenue objectives.
• Create high-impact content across formats, including long-form, short-form, research reports, video, and multimedia assets, to support brand awareness, thought leadership, and pipeline growth.
• Translate complex payments and fintech concepts into clear, compelling narratives tailored to enterprise buyer personas.
• Maintain and manage an editorial calendar aligned to campaigns, product launches, and industry initiatives.
• Promote and reinforce PayNearMe’s position as the leader in Payment Experience Management through consistent, high-quality storytelling.
• Ensure all content adheres to established brand guidelines, voice, and messaging frameworks.
• Partner with PR, Product Marketing, and Demand Generation to amplify campaigns and strengthen brand visibility across owned, earned, and paid channels.
• Support executive thought leadership initiatives and industry positioning efforts.
• Ensure content is optimized for traditional SEO, AI-powered search, and LLM-driven discovery.
• Apply structured content best practices to improve visibility in AI-generated responses.

Requirements

• 5–7+ years of B2B content marketing experience, ideally in fintech, payments, SaaS, or technology.
• Exceptional writing and editing skills with a strong portfolio of long-form and short-form content.
• Experience supporting enterprise sales cycles and complex buyer journeys.
• Experience working with different content editing and multimedia tools, including video editors, visual editors, etc.
• Strong project management skills, including working with tools such as Asana, Google Docs and more.
• Familiarity with CMS platforms (e.g., Wordpress, Hubspot, Sanity).
• Detail-oriented with a strong commitment to brand consistency and quality.

Preferred

• Experience marketing to financial institutions, lenders, or large billers.
• Experience supporting PR, analyst relations, or executive communications.
• Understanding of SEO, content analytics, and evolving AI-driven search dynamics.

Benefits

• Competitive salary and benefits with growth-company options grant
• Fast- paced and professional work culture
• Stock options with standard startup vesting - 1 year cliff; 4 years total
• $50 monthly communication expense stipend to go towards your phone/internet bill
• $250 stipend to enhance your WFH setup
• Reimbursement for peripheral equipment: monitor (up to $400), keyboard and mouse (up to $200)
• Premium medical benefits including vision and dental (100% coverage for employees)
• Company-sponsored life and disability insurance
• Paid parental bonding leave
• Paid sick leave, jury duty, bereavement