Content Marketing Manager

Boston, MA (Hybrid)

$84K/yr – $134K/yrMid Level3+ years expFull time

Posted 6 hrs ago

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Job Summary

Own the development of compelling product, campaign, and customer storytelling, shaping messaging frameworks with cross-functional partners and driving execution across launches, campaigns, and always-on programs.

  • Own editorial content for launches, campaigns, and events
  • Translate complex tech into engaging customer stories
  • Collaborate across Product, Brand, and Marketing to evolve messaging

Job Description

Responsibilities

  • Write compelling content across a wide variety of formats, including product launch messaging, campaign copy, customer stories, articles, websites, social copy, video scripts, and more.
  • Partner with Product and Customer Marketing, Brand, and leadership to develop messaging frameworks and content that clearly communicates Axon's products, innovations, and mission in impactful and creative ways.
  • Transform complex technical concepts into simple, engaging narratives tailored to diverse audiences.
  • Identify opportunities to tell stronger customer, product, and mission-driven stories across every stage of the customer journey.
  • Develop editorial content that supports launches, campaigns, major events, and always-on marketing initiatives.
  • Push creative thinking beyond the expected by introducing never-before-seen ideas, fresh formats, and innovative approaches that differentiate Axon in the market.
  • Maintain a high bar for quality, ensuring every piece of content is clear, accurate, compelling, and consistent with Axon's voice.
  • Contribute to the evolution of Axon's messaging and narrative strategy while remaining deeply involved in execution.

Requirements

  • 3+ years of experience in content marketing, brand storytelling, editorial, journalism, copywriting, or a related field.
  • Exceptional writing, editing, and storytelling skills, with a portfolio demonstrating a range of formats and audiences.
  • Experience developing messaging and content for product launches, integrated campaigns, or thought leadership.
  • Ability to quickly understand complex technical products and translate them into digestible, compelling customer stories.
  • Strong editorial judgment and an instinct for identifying stories worth telling.
  • Experience collaborating across cross-functional teams and building relationships with stakeholders at all levels.
  • Excellent project management skills with the ability to manage multiple priorities in a fast-paced environment.
  • Curiosity, creativity, and a bias toward action, with a passion for producing high-quality work at speed.

Benefits

  • Competitive salary and 401k with employer match
  • Discretionary paid time off
  • Paid parental leave for all
  • Medical, Dental, Vision plans
  • Fitness Programs
  • Emotional & Mental Wellness support
  • Learning & Development programs
  • Employee Resource Groups (ERGs)
  • And yes, we have snacks in our offices
  • Benefits listed herein may vary depending on the nature of your employment and the location where you work.
Axon logo

Axon

Our story began in September of 1993 when TASER International was founded by CEO Rick Smith with his brother Tom Smith. They consulted with Jack Cover, former NASA scientist and inventor of the original TASER® conducted energy weapons of the 1970s. Rick Smith was inspired to found the company after losing two high school football teammates who were shot and killed in a road rage incident. This experience led him to seek new technologies that would enable people to protect themselves without deploying lethal force in hopes of creating a bullet-less world.Today, Axon represents the entire network of devices, applications and people that is revolutionizing public safety around the world. Our mission is to protect life. We’re building the world’s largest and most trusted suite of public safety solutions. If you are seeking a career with purpose, we invite you to join us.Learn more at: axon.com/careersThis is Our MoonshotGun-related deaths between police and the public have risen steadily for at least the past six years. In 2021 in the U.S., 1,118 people — 1,054 civilians and 64 officers — lost their lives in gun-related incidents between police and the public, according to leading data sources. In response, Axon is rallying partners around a “moonshot” goal to cut gun-related deaths between police and the public by 50% by 2033.

Founded in 1993
Scottsdale, Arizona, USA
5.3K employees (221 in marketing)

Traffic Signals

Monthly Visitors
405.5K
Monthly Google Ads Budget
$25.8K
Traffic Source Mix
Search
50%
Direct
42.2%
Referral
5.6%
Social
1.5%
Paid
0.6%

Headcount Trend

Current headcount: ~5.2K

Marketing Team

Marketing Team Size
118 (2% of company)
Median Career Experience
13 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
8

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