Content Marketing Lead

New York City, NY

$175K/yr – $215K/yrSenior LevelFull time

Posted 5 weeks ago

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Job Summary

Own Radar content and a scalable webinar and SEO/AI search program to drive pipeline through cross-functional storytelling and fast, high-quality output.

  • Content Ownership: Manage topics, calendar, and distribution across blogs, customer stories, emails, webinars, social, and landing pages.
  • Program Ownership: Build and scale webinars from concept to speaker recruitment, promotion, and repurposing.
  • Growth & Optimization: Align with Sales, Product, and CS on SEO/AI strategy to improve quality, distribution, and measurable impact.

Job Description

Responsibilities
  • Own Radar’s content strategy, editorial calendar, and content engine
  • Write and publish exceptional content across blogs, customer stories, emails, webinars, social media, landing pages, and more
  • Build and scale Radar’s webinar program, from topic development and speaker recruitment to promotion and content repurposing
  • Turn complex topics like fraud prevention, location intelligence, geofencing, maps, and more into clear, compelling stories
  • Develop SEO and AI search strategies that increase Radar's visibility across search engines and AI-powered answer experiences
  • Partner with Marketing, Sales, Product, and Customer Success to create content that supports pipeline and revenue growth
  • Measure performance and continuously improve content quality, distribution, and business impact
  • Leverage AI throughout the content lifecycle to improve quality, speed, and scale
Requirements
  • An exceptional writer with outstanding copywriting and communication skills
  • You have an incredibly high quality bar and strong attention to detail
  • You love creating content across multiple formats, including blogs, emails, social posts, webinars, and customer stories
  • You know how to make complex technical concepts simple and engaging
  • Experience building content programs and editorial calendars that drive measurable business results
  • Experience running webinars, thought leadership programs, or recurring content series
  • Strong understanding of SEO, AI search, and modern content distribution
  • High agency with a bias toward action and ownership
  • AI-native and excited about using AI to create better content, not just more content
Preferred
  • An exceptionally high quality bar and strong attention to detail
  • Experience building content programs and editorial calendars that drive measurable business results
  • Experience running webinars, thought leadership programs, or recurring content series
  • Strong understanding of SEO, AI search, and modern content distribution
  • High agency with a bias toward action and ownership
  • AI-native and excited about using AI to create better content, not just more content
Benefits
  • Competitive salary
  • Meaningful stock options in a fast-growing company
  • 401(k) plan with 4% match
  • New HQ in Flatiron, NYC
  • Top-notch equipment
  • Catered lunches
  • Unlimited PTO
  • Health, dental, and vision insurance with 100% coverage for employees
  • 12 weeks of paid parental leave
  • Commuter and fitness benefits
  • We\'ll share full details of our benefits package at the offer stage. Benefits may vary by location.
RADAR logo

RADAR

Geofencing SDKs, maps APIs, and AI-enabled solutions that help you engage your customers, optimize your operations, and protect your business with geolocation.

Founded in 2016
New York, New York, USA
179 employees (13 in marketing)