Content Marketing Lead

USA (Remote)

$90K/yr – $130K/yrMid Level3+ years expOther

Posted 4 months ago

Job Summary

Drive content-led growth in cybersecurity by building strategy, creating assets, and enabling sales.

  • Portfolio-ready cybersecurity writing samples and 2+ years in cybersecurity content.
  • Strong storytelling across formats with cross-functional sales collaboration.
  • Experience leveraging GenAI tools to boost efficiency while keeping human input.

Job Description

Responsibilities
  • Develop and own the end-to-end content marketing strategy aligned with business and revenue goals
  • Define core messaging, positioning, and editorial themes across target audiences and personas
  • Build and manage a scalable content calendar across channels (web, blog, email, social, events, sales enablement)
  • Partner with product marketing and demand generation to align content with campaigns and launches
  • Lead the creation of high-quality content including blogs, whitepapers, case studies, social media posts, videos, webinars, website content, emails, press releases, award submissions, and campaign content
  • Translate technical concepts into clear, customer-focused messaging
  • Develop thought leadership and storytelling aligned to brand voice
  • Support product launches with content and messaging assets
  • Ensure consistency in brand voice, tone, and messaging across all content assets
  • Manage internal contributors and external agencies/freelancers as needed
Requirements
  • 2+ years of full-time experience in the Cybersecurity industry
  • Can share a portfolio of cybersecurity-related writing samples early in the interview process
  • 3+ years of experience in content marketing, editorial, or related roles
  • Strong writing, editing, and storytelling skills across formats
  • Proven track record of building and executing content strategies that drive measurable business results
  • Experience with social media content acquisition (e.g., acquiring raw content from SME stakeholders and marketing leadership) and leveraging social media tools (e.g., Hootsuite, ContentStudio) for campaign deployment
  • Experience collaborating closely with sales teams and supporting pipeline generation efforts
  • Demonstrated ability to leverage GenAI tools (Gemini, Claude) to enhance workflow efficiencies while maintaining “human in the loop” authenticity
  • Advanced knowledge of WordPress ecosystem (pages / posts / custom content)
  • Experience working cross-functionally in a fast-paced environment, where you’ve managed multiple projects and stakeholders simultaneously
Preferred
  • 3+ years experience working in a startup environment?
  • Familiarity with Zero Trust, networking security, or cloud security markets
  • Familiarity with SEO best practices and content optimization tools
  • Experience working with marketing automation and CRM systems (Hubspot)
  • Familiarity with Adobe InDesign and ability to make basic text edits
  • Familiarity with “writing for screen” vs. “writing for print” to assist with video productions
Benefits
  • Competitive Base, Variable and Equity compensation package
  • Remote with flexible working hours
  • Comprehensive health benefits (Medical, Dental, and Vision) with expanded well-being benefits
  • Employer-paid Life, AD&D, Short-Term & Long-Term Disability
  • 401K with company match
  • Learning and Development Budget
  • Paid Holidays
  • Unlimited PTO
  • Technology Stipend
  • Internet Stipend
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NetFoundry

NetFoundry reinvented networking by making it secure by design. Each NetFoundry overlay is zero trust native. This means you don't need to add VPN, ZTNA or MPLS spokes to your WAN - you get universal zero trust with one set of identities, policies, controls and telemetry. NetFoundry is software-only so can be deployed on-premises, or businesses use NetFoundry's global NaaS. Solution providers add NetFoundry into their connected products - in partner, OEM and white-label models. Businesses get zero trust native networks - using it for a single application (even AI and APIs) or an entire WAN - for OT, IoT, IT.

Founded in 2019
Charlotte, North Carolina, USA
74 employees (7 in marketing)

Salaries

Posted range

$90K/yr – $130K/yr

Taken straight from the job posting.

See all NetFoundry salaries
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Content Marketing Lead

NetFoundry · USA · Remote