Content Marketing Lead, Bridge at Stripe | San Francisco, CA

Content Marketing Lead, Bridge

San Francisco, CA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

Job Summary

Own Bridge’s content and social strategy to build brand awareness and demand in fintech and crypto, translating complex topics into engaging narratives across channels and coordinating across product, legal, and GTM teams.

Own editorial calendar and content production across blogs, white papers, case studies, videos, and webinars.
Lead organic social across X, LinkedIn, Instagram, Reddit, TikTok; design campaigns around launches and thought leadership; grow reach and community.
Collaborate with executives, product, legal, and external partners; measure impact and translate insights into improvements.

Job Description

We’re looking for a strategic and creative leader to drive Bridge’s content marketing and social media programs. As the Content Marketing Lead, you’ll shape the stories that define Bridge, crafting compelling narratives that engage our audiences across fintech, crypto, and enterprise while leveraging various channels with a focus on social to communicate.
You’ll own the full content and social lifecycle — from ideation and strategy through production, distribution, and measurement — to grow awareness, educate key audiences, and strengthen our brand presence across multiple platforms.
This is a highly cross-functional role that sits at the intersection of brand, marketing, and communications. You’ll collaborate closely with teams across Bridge — including executives, GTM, product, and legal — to create high-value content and social programs that bring our mission to life.
Lead Bridge’s content strategy across owned and paid channels to drive awareness and demand generation.
Build and manage a comprehensive editorial and social calendar, ensuring timely and relevant content aligned with company goals.
Write, edit, and oversee production of thought leadership content (blogs, white papers, case studies, reports, videos, webinars, newsletters, etc.).
Develop a thought leadership and storytelling approach that differentiates Bridge from competitors and resonates across fintech and crypto audiences.
Collaborate with internal experts, executives, and external partners to create content that informs, inspires, and converts.
Identify and repurpose existing content for new audiences and formats.
Own Bridge's organic social media presence across X, LinkedIn, Instagram, Reddit, TikTok and emerging channels.

Stripe

3.8 Glassdoor

Stripe builds programmable financial services. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Headquartered in San Francisco and Dublin, the company aims to increase the GDP of the internet.

Founded in 2010

South San Francisco, California, USA

14K employees (726 in marketing)

stripe.com

67% recommend to a friend

80% CEO approval