Content Marketing Coordinator

Responsibilities

• Maintain the multichannel content calendar and suggest topics, formats, messaging approaches and distribution ideas based on audience needs and defined marketing priorities.
• Partner with the Senior Director of Marketing, subject-matter experts, and other cross-functional stakeholders to gather information and develop accurate and useful content for scientific B2B audiences.
• Research topics, audience needs, search behavior, industry developments, competitor activity, and business priorities to identify relevant content opportunities.
• Create, edit, refine, and publish content across formats and channels, including but not limited to static and video social content, website pages, sales enablement materials, and email.
• Support organic social channel management, including post scheduling, basic audience engagement and coordination of timely responses with appropriate internal stakeholders.
• Ask thoughtful questions and translate complex technical information into clear, audience-appropriate content while maintaining accuracy and relevance.
• Maintain recurring content and channel reporting across digital channels to identify meaningful patterns and develop informed hypotheses and recommendations for content optimizations and/or tests.
• Manage assigned projects, timelines, reviews, approvals, and dependencies while anticipating the next steps needed to keep work moving.
• Stay current on developments in content marketing, audience behavior, SEO, social media, and AI-supported marketing workflows while bringing forward relevant ideas and opportunities for the team to consider.
• Use AI tools to support content development and workflow efficiency while evaluating output for accuracy, originality, technical depth, and audience fit; independently refine output and help improve prompts, templates, and quality checks.

Requirements

• Bachelor’s degree in marketing, communications, science, or a related field
• Approximately 3-5 years of experience in content marketing, digital marketing, or a related role
• Demonstrated interest in and ability to learn scientific and technical subject matter, while understanding the needs of scientific B2B audiences
• Strong writing, editing, research, and verbal communication skills
• Demonstrated, hands-on ability to develop multichannel content
• Strong analytical and critical-thinking skills, with an interest in understanding the reasons behind content performance
• A portfolio or work samples demonstrating content development across multiple formats, such as social media, web, email, video, or go-to-market materials
• Excellent organization and project-management skills, with the ability to manage shifting priorities
• Ability to work independently and take initiative
• Ability to collaborate effectively with subject-mmatter experts and cross-functional stakeholders

Preferred

• Preferred experience in a chemical, scientific, or related industry
• Preferred experience with Semrush, Ahrefs, or comparable platforms
• Preferred experience with project management platforms
• Preferred experience with email marketing, marketing automation, or CRM platforms such as Klaviyo and Salesforce

Benefits

• Culture
• Great people
• Peer to Peer Recognition
• Broader, hands-on work experience
• Clean and Modern Equipment & Labs
• Fun company events
• Competitive Wages & Generous Year-end Bonus
• Comprehensive Benefits
• 3 PPO Medical Plans with Telemedicine, Rx, & Vision
• 2 Dental Plans