Responsibilities

• Conceptualizing, creating, and publishing daily content for Instagram and all its properties (Reels, Stories, etc.), Facebook, TikTok, YouTube, Pinterest, and more.
• Leading consistent meetings with clients to guide and implement content strategies and activations
• Maintaining strong client relationships while thinking strategically about the brand's business and objectives
• Creating and executing monthly editorial calendars and messaging
• Planning and executing photo and video shoots — from creating moodboards and shotlists, to sourcing partners, to booking studios, and ensuring all content is of the highest quality. Some travel may be required.
• Concepting influencer strategies and managing partnerships
• Attending and creating content at client events
• Diligently overseeing clients' community management on all social media channels
• Analyzing content reports and working with the paid team to ensure KPIs are met
• Keeping abreast of social media innovations and methodologies and using them to support the development/execution of client campaigns
• Representing the agency brand through communication, professionalism, and an entrepreneurial spirit

Requirements

• A 4-year accredited Bachelor's degree in a relevant field, such as Journalism, Marketing, Advertising, Public Relations, or Communications
• 3-4 years of experience in an editorial or social media position. Agency experience preferred.
• Proficient with iWork, Office Suite, Keynote, PPT, Excel, etc.
• Working knowledge of Meta, TikTok, Pinterest, YouTube, Wordpress, etc.
• Experience working with data and an understanding of how to provide client insights
• Proactive, detail-oriented, problem solving, and organized
• Adherent to deadlines and follow-through
• Creative thinker who can brainstorm innovative ideas/strategies