Own the content marketing engine across channels, aligning messages with objectives, managing campaigns, and measuring impact to drive awareness and demand.

• Content & Campaigns: Create print/digital content and manage an integrated calendar to execute campaigns on schedule.
• Audience & Engagement: Ensure content attracts, engages, and retains target audiences across channels, including social and media.
• Measurement & Optimization: Track campaign performance and drive continuous improvement through data-driven insights and reporting.