Job Description
Job Title: Content Manager
Department: Marketing and Communications
Reports to: Assistant Director, Brand Marketing
FLSA Status: EXEMPT
Who We Are:
For over 30 years, CAF America has been a leader in enabling cross-border giving to validated charities and charitable projects across the world totaling more than $1 billion. We enable our donors to make strategic, cost-effective, and tax-advantaged gifts through our vetted network of more than 1.9 million charitable organizations in 135 countries, all while reducing the risk, reputation exposure, and administrative burden associated with cross-border giving.
At CAF America, we pride ourselves on creating a positive working environment and culture that values all team member’s experience and voices and represents the society we serve. We want to attract, retain, and develop the best of talent at all levels, and provide a leading and great place to work, where every voice matters.
Summary:
The Content Manager will play a key role in CAF America’s storytelling, content strategy, and audience engagement efforts, communicating our core messages to individual donors, corporate donors, and social purpose organizations around the world. Reporting to the Assistant Director of Brand Marketing, the Manager will be responsible for executing our communications strategy across key audiences, leveraging audience segmentation and targeted messaging to maximize engagement and advance organizational goals.
Duties and Responsibilities:
- Project-manage the development and delivery of our audience-based newsletters and other email communications, tailoring and curating content and messaging to best engage priority audience segments.
- Coordinate the organization’s content pipeline and editorial calendar.
- Develop written content that tells our story, from educational, SEO-optimized blogs to donor and grantee interviews and case studies, as well as coordinating the editing and publication of our thought leadership, research, and insights content.
- Partner across departments to write promotional materials, build messaging plans, and produce content that reinforces the positioning of CAF America’s products, services, and initiatives.
- Program, send, and track the performance of email marketing across all audiences.
- Collaborate with leadership and program teams to translate complex services, partnerships, and research into compelling narratives.
- Track and analyze key metrics across content channels to assess performance and inform strategy, recommend content optimizations based on data insights, audience feedback, and campaign results. Responsible for reporting on performance and audience growth, segmentation, and engagement scoring.
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Bachelor’s degree in marketing, communications, journalism, or related fields preferred; or, an equivalent combination of work experience in brand communications, and content strategy.
- 2–5 years of experience in content marketing, brand strategy, or marketing communications, preferably in the nonprofit or philanthropic sector.
- Excellent writing, editing, and storytelling skills with strong attention to tone, clarity, and impact.
- Demonstrated experience managing complex projects and campaigns end-to-end.
- Data-driven mindset with ability to translate performance metrics into content optimization strategies.
- High proficiency with Microsoft Office Suite required; experience with Adobe Creative Suite and email marketing tools preferred.
- Ability to work independently, knowing when to escalate issues as appropriate.
- Interest or experience in working in global philanthropy, grantmaking, international development, and the nonprofit sector.
Interested candidates should submit their cover letter, resume, and portfolio or writing sample (portfolio preferred).
This position is U.S.-based, and all duties must be carried out from within the United States.
To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily, with or without accommodation. If you require accommodation to perform these essential functions, please contact the Human Resources Department. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Your health and wellness are important to us. CAF America offers a comprehensive benefits package which includes 100% paid premium for Employee Medical, Dental and Vision insurance along with a Health Savings Account (HSA), Life Insurance, Accidental Death and Dismemberment Insurance, Short- and Long-Term Disability, 401k program with up to 15% match, Employee Assistance Program (EAP) and robust Time Off programs.
Salary Range - $72,000 - $77,000