Content Manager

Connecticut, USA (On-site)

$50K/yr – $55K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Lead local video content across TikTok, Instagram, and YouTube Shorts to drive shop traffic and community engagement for a multi-location ice cream brand.

  • Plan and execute a weekly content strategy spanning multiple platforms.
  • Must-have: Portfolio or social media examples and editing tool experience.
  • Standout: Travel between locations to film real-time, authentic moments and in-store events.

Job Description

Responsibilities

  • Plan and execute a weekly content strategy across TikTok, Instagram, and YouTube Shorts
  • Identify trends, create concepts, and consistently produce engaging content that will drive traffic to our shops and catering
  • Turn everyday shop activity into high-performing videos
  • Travel between locations to film content regularly
  • Capture: Customer reactions
  • Team culture & behind-the-scenes
  • Product shots (scoops, toppings, specials)
  • Create 4-6 short-form videos per week
  • Interview guests/customers, team members, and managers
  • Capture authentic, unscripted moments

Requirements

  • Must submit a portfolio or social media examples
  • Experience with editing tools (CapCut, Adobe, Final Cut, etc.)
  • Reliable transportation
  • Comfortable working in fast-paced, public-facing environments

Benefits

  • Travel reimbursement
  • Growth opportunities within a fast-growing franchise
Ben & Jerry's logo

Ben & Jerry's

Ben & Jerry’s believes business has a responsibility to give back to the community. We make the best possible ice cream in the nicest way possibleWhat makes Ben & Jerry's, Ben & Jerry's?Fresh & Extraordinary dairy: wholly cow-created milk & cream from our farmer friends who have promised not to treat their herds with bioengineered growth hormones. All natural flavorings, exceptional extracts & amazing purees.Collossal chunks & exquisite nibbles, specially selected for their "oh, my!" excellence. Sensational swirls & wicked rich whorls thick enough to lose your spoon in. The passion we have for creating innovative flavors and concoctions of uncompromisingly high quality.What makes Ben & Jerry's Ben & Jerry's is the people dedicated to making sure every scoop of Ben & Jerry's delivers a tastebud-boggling odyssey great enough to take you all the way to the state of euphoria. Every time.

Founded in 1978
South Burlington, Vermont, USA
1.7K employees (106 in marketing)

Traffic Signals

Monthly Visitors
502.7K
Monthly Google Ads Budget
$55K
Traffic Source Mix
Search
56.7%
Direct
33.6%
Referral
5.9%
Social
2.9%
Paid
0.8%

Headcount Trend

Current headcount: ~1.7K

Marketing Team

Marketing Team Size
71 (4% of company)

Recent News