Content Manager- American Nurses Credentialing Center

Silver Spring, MD (Unknown)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Executive content and policy informed storytelling drive high visibility communications across leaders and audiences, turning complex health policy topics into accessible, high impact content.

  • Executive communications: draft speeches, remarks, talking points, and confidential content for top leaders.
  • Editorial leadership: manage calendars and source stories from programs, events, and research to fuel cross channel content.
  • Policy alignment: translate health policy issues into audience focused content that educates and moves priorities.

Job Description

Responsibilities

  • Content Creation & Management
  • Write and edit original content for digital platforms, email campaigns, print materials, video scripts, op-eds, and more—ensuring clarity, accuracy, and brand alignment.
  • Develop executive-level communications including speeches, presentations, letters, and internal/external messages, as well as sensitive content and information required for executive engagement.
  • Maintain an editorial calendar aligned with organizational initiatives, campaigns, and policy priorities.
  • Maintain an executive editorial calendar, including confidential content and schedules for top-to-top communication
  • Strategic Storytelling
  • Identify, curate, and elevate powerful stories from nurses, members, and stakeholders that bring the Enterprise’s mission and brand to life.
  • Work cross-functionally to source stories from programs, events, research, and media coverage for use across content channels.
  • Policy-Informed Communications, including highly sensitive communication in the realm of policy, engagement as well as other confidential information
  • Stay up to date on health policy issues and workforce challenges affecting nurses; collaborate with policy and advocacy teams to ensure content reflects current priorities.

Requirements

  • Bachelor’s degree in marketing, Business, Communications, or a related field (master’s degree preferred).
  • 5–7 years of experience in content development, communications, journalism, or related fields.
  • Exceptional writing, editing, and storytelling skills across multiple formats and platforms.
  • Demonstrated experience supporting senior executives with communications, presentations, and speechwriting.
  • Demonstrated experience developing and handling highly confidential and sensitive information.
  • Understanding of public policy issues, preferably in health care or nursing.
  • Proven ability to synthesize complex topics into clear, compelling content for diverse audiences.
  • Highly organized with strong project management skills and attention to detail.
  • Collaborative, proactive mindset with the ability to work cross-functionally and manage multiple deadlines.
  • Role may occasionally require to be on standby after hours or on weekends to support business critical content activities typical for communications and marketing activities

Preferred

  • Nursing background highly preferred
  • Background in healthcare, policy, or nonprofit sectors
  • Familiarity with nursing or health workforce issues
  • Experience using content management systems, email marketing platforms, and analytics tools

Benefits

  • We understand the importance of work-life balance and offer flexible work arrangements and generous paid time off.
  • Our modern office spaces are designed to foster collaboration and creativity.
  • The collaborative culture and supportive team environment make ANE a great place to grow your career.
  • Exceptional benefits including, but not limited to 401K retirement contributions of up to 7%, generous PTO which includes the week-off between Dec 25 and Jan 1, in addition to Personal Days-off, 11 paid Holidays, excellent health/medical benefits, and much more
  • Commitment to your career development and advancement through ANE learning and development programs (internally and externally).
American Nurses Association, Inc logo

American Nurses Association, Inc

American Nurses Enterprise represents over a century of leadership and advocacy, empowering nurses to shape the future of healthcare. Through the combined efforts of the American Nurses Association, Credentialing Center, and Foundation, we amplify the impact of nurses across all practices and specialties, advancing standards and strengthening communities nationwide. We believe in The Power of NursesTM to create a healthier world for everyone.

Silver Spring, Maryland, USA
2.6K employees (39 in marketing)

Traffic Signals

Monthly Visitors
573.1K
Monthly Google Ads Budget
$42.1K
Traffic Source Mix
Search
54%
Direct
26.8%
Referral
11.3%
Social
1.3%
Paid
0.4%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
39 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

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