Content Growth Platform Lead, Creator Partnerships

New York City, NY (On-site)

$148K/yr – $220K/yrSenior LevelFull time

Posted 1 month ago

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Job Summary

Own distribution strategy for Wondery content across major video and audio platforms with a focus on audience growth and monetization, while building platform expertise and relationships and using AI to automate workflows.

  • Growth Infrastructure: Build scalable distribution workflows and algorithm insights to lift reach and revenue.
  • Platform Partnerships: Negotiate and maintain partnerships and represent Amazon Creator Services in key meetings and events.
  • Analytics & Monetization: Translate platform data into actionable strategies that drive revenue and guide ad sponsorship opportunities.

Job Description

Responsibilities

  • Develop and execute comprehensive content distribution strategies across YouTube, Amazon, and RSS services to maximize reach, engagement, and monetization of Wondery creators’ content
  • Build specialized in-house expertise for each service, including deep understanding of algorithms, audience behaviors, and technical specifications.
  • Cultivate relationships with distribution services, negotiate platform partnerships, and represent Amazon Creator Services in all platform partner meetings, conferences, and events.
  • Develop and share platform-specific best practices and guidance that help our creator partners grow their audiences to achieve monetization goals
  • Build with AI to find opportunities for automation, optimization, and workflow improvements.
  • Partner closely with Creator Ad Partnerships to ensure distribution strategies support monetization goals and scale ad/sponsorship opportunities.
  • Develop distribution approaches that optimize for high-value inventory and premium sponsorship opportunities.
  • Build analytics capabilities to measure content performance, identify growth opportunities, and translate data into insights and actionable strategies that drive revenue growth

Requirements

  • 5+ years of developing, negotiating and executing business agreements experience
  • Bachelor's degree
  • 6+ years of experience owning end-to-end content distribution strategy across ad-supported digital platforms (YouTube, Spotify, Apple Podcasts, Amazon Music, or equivalent), including algorithm optimization, audience segmentation, and monetization levers
  • 6+ years of experience developing, negotiating, and executing platform partnerships and distribution agreements that deliver measurable revenue and audience growth outcomes
  • Experience managing programs across cross functional teams, building processes and coordinating release schedules
  • Experience building scalable distribution workflows and operational frameworks that maximize reach, engagement, and ad/sponsorship inventory value across multiple platforms simultaneously
  • Experience leveraging platform-specific analytics (e.g., YouTube Studio, Spotify for Podcasters, Apple Podcasts Connect) to identify growth opportunities, diagnose performance gaps, and translate data into executive-level strategic recommendations
  • Experience establishing and managing external platform relationships at the partner or account manager level, including representing an organization in partner meetings, conferences, and industry events
  • Experience developing and codifying platform best practices—including technical specifications, content formatting standards, and publishing cadences—that enable cross-functional teams to execute at scale

Preferred

  • Experience interpreting data and making business recommendations
  • 7+ years of experience managing content performance and optimization across multiple ad-supported distribution platforms simultaneously
  • Experience building AI-driven automation or workflow tools to improve content operations at scale
  • Experience cultivating and managing strategic relationships with platform partners (YouTube, Spotify, Apple, Amazon) at the account or partner manager level
  • Track record of growing audience reach and revenue for premium creator or media content through data-driven distribution strategies
  • Experience developing platform-specific best practices, including deep knowledge of algorithms, audience behaviors, and technical specifications
  • Experience partnering with ad sales or sponsorship teams to align distribution strategies with monetization and high-value inventory goals

Benefits

  • comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
  • Learn more about our benefits at https://amazon.jobs/en/benefits
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Amazon Game Studios

At Amazon Game Studios, our mission is to be the most player and partner-obsessed company in gaming. We’re supported by Amazon to pursue bold creative visions, ‘find the fun’ in our products, ship only when ready, and create extraordinary growth opportunities globally and across all platforms. We have one of the most exciting and daring roadmaps in the industry. We are actively developing and publishing a portfolio of original IP and high-ambition games we hope players love and play for years to come. We aspire to create compelling destinations to discover new games and in-game content. With Amazon Luna, Twitch, Amazon Retail, Prime Video and more, we’re inventing within an incredible sandbox to connect players and developers to the games and communities they’ll love and extend in-game experiences in new and thrilling ways. In short, we consider ourselves upstarts, dedicated to the long game and more than willing to take risks along the way. We cultivate a creative, come-as-you-are environment around our people to enable their best work, ensure all are heard and celebrated, and enable ownership over a culture that ultimately belongs to them. Their story is the story of Amazon Game Studios. From engineers to artists, development managers to designers, product managers to program managers, our teams create games, products, and services as varied as we are. We invite those interested in being part of something new to explore our openings and join us.

Founded in 1998
Seattle, Washington, USA
1.4K employees

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Traffic Source Mix
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54%
Direct
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Referral
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Social
3.8%
Paid
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Headcount Trend

Current headcount: ~1.4K

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