Responsibilities

• - Conceptualize, capture and produce high-quality photo, video and digital content for Made in PGH's social and digital platforms, taking ideas from planning through shooting, editing and publishing.
• - Identify stories, businesses, experiences, events and trends across Pittsburgh that will resonate with the Made in PGH audience.
• - Serve as the subject matter expert on social media trends, platform updates, best practices, and emerging technologies, providing guidance to internal sales teams as needed.
• - Plan and manage organic social content and campaigns that grow audience engagement while maintaining a consistent Made in PGH voice and visual identity.
• - Fulfill sold campaigns, sponsored content and social initiatives in partnership with Advertising Sales, translating client objectives into engaging content that feels authentic to Made in PGH.
• - Develop blog and digital content concepts, gather information, assign or coordinate work with contributors and manage publishing deadlines.
• - Conceptualize and produce Made in PGH events, including promotion, logistics and on-site execution.
• - Build productive relationships with Pittsburgh-area businesses, organizations and community partners that help Made in PGH stay connected to what's happening across the region.
• - Monitor content and campaign performance, analyze metrics, develop monthly and quarterly performance reports, identify trends, and provide recommendations to continuously improve content strategy and platform performance.
• - Manage multiple projects, schedules, deadlines and budgets while maintaining quality and attention to detail.

Requirements

• - At least 2 years of professional experience in content production, social media, digital media, marketing or related work.
• - A bachelor's degree in marketing, communications, media, business or a related field, or equivalent professional experience.
• - Demonstrated ability to independently capture and produce polished, social-first photo and video content.
• - A strong creative eye and instinct for visual storytelling, including composition, pacing and what captures and holds an audience's attention.
• - Experience shooting and editing for social platforms and an understanding of how content should adapt across channels.
• - A genuine understanding of Pittsburgh, its neighborhoods, people, businesses and culture, with the curiosity to continually discover what's next.
• - Strong business acumen and an understanding of how audience growth, engagement, campaign execution and brand reputation contribute to advertiser value and revenue.
• - The judgment to balance client objectives with the voice, integrity and audience expectations of Made in PGH.
• - Strong writing, communication, project-management and organizational skills, with the ability to work independently and manage competing priorities.

Benefits

• - Paid Time Off
• - 401K Matching
• - Leadership and Professional Development
• - Medical, Dental, Vision Benefits
• - Paid Sick Leave
• - Commuter Benefits
• - 11 Paid Holidays
• - Employee Assistance Program
• - Free Subscription to the Post-Gazette