Responsibilities

• Sponsorship Activation & Experience Design - Lead the development of traditional and innovative Marketing Promotional Opportunities (MPOs) and experiential sponsorship programmes that enhance attendee engagement and deliver meaningful sponsor impact. - Develop integrated sponsorship experiences that align with the attendee journey while balancing creativity, innovation, commercial return and sponsor objectives. - Create flagship experiential concepts alongside scalable sponsorship opportunities that can be adapted across events and client portfolios. - Partner with Creative, Production, Technical Production, F&B, Event Services, Sponsorship, Digital and external suppliers to bring brands to life. - Develop experiences designed to drive interaction, lead generation, thought leadership, brand awareness and meaningful audience engagement. - Stay ahead of emerging trends, technologies, AI-powered solutions and new models for audience and sponsor engagement. - Champion bold and innovative ideas while ensuring they are practical, achievable and commercially viable within project, budget and operational constraints.
• Production & Delivery - Own the end-to-end development and delivery of sponsorship activations, from initial concept through to execution. - Build detailed scopes, production requirements, operating plans, budgets, timelines and delivery frameworks. - Translate creative and sponsorship concepts into clear, actionable production and operational requirements. - Work closely with event delivery teams to ensure activations are delivered to the highest standards, on time, on budget and with the right operational infrastructure in place. - Develop documentation, specifications, vendor requirements and operational guidance to support seamless delivery. - Partner closely with Sponsorship teams to ensure a connected and high-quality sponsor experience from planning through to onsite execution. - Take a hands-on approach to problem solving and decision making across complex, multi-workstream programmes.
• Commercial, Budget & Vendor Management - Develop cost models and manage budgets for sponsorship activations and experiential opportunities. - Source, evaluate and manage production partners, vendors and technology providers. - Negotiate costs and supplier agreements to maximise impact, value and budget efficiency. - Monitor financial performance, profitability and sponsor value throughout the lifecycle of each opportunity. - Review, approve and document changes and additional costs as required. - Maintain visibility of onsite decisions and costs to support accurate post-event reconciliation.
• Client & Sponsor Partnership - Work closely with clients, sponsors and internal teams to understand business objectives, audience needs, sponsor goals and measures of success. - Act as a strategic advisor, recommending sponsorship activations and experiential opportunities that deliver meaningful engagement and commercial value. - Present experience strategies, concepts and recommendations to senior client and internal stakeholders. - Build strong relationships across Creative, Client Services, Sponsorship, Production, Digital and other specialist teams. - Confidently influence stakeholders and bring together different perspectives to create experiences that work for the attendee, sponsor and client.
• Innovation, Portfolio & Growth - Develop a roadmap for sponsorship MPOs and experiential activations across client portfolios. - Create repeatable and scalable frameworks that can be applied across multiple events and programmes. - Evaluate activation performance and identify opportunities to improve attendee engagement, sponsor ROI and revenue generation. - Establish best practices, playbooks, standards and processes to strengthen Nteractive's sponsorship activation capabilities. - Identify new opportunities to use technology, data, AI and emerging engagement models to create differentiated sponsor experiences. - Use performance data, trends and insights to drive continuous improvement and innovation.

Requirements

• 15+ years' experience across experiential marketing, event production, sponsorship activation, live events or a closely related discipline.
• Proven experience developing and delivering sponsorship activations and Marketing Promotional Opportunities (MPOs).
• Strong understanding of attendee engagement, customer journeys and experience design.
• A track record of creating experiences that deliver measurable sponsor ROI and meaningful business outcomes.
• Strong knowledge of emerging event technology, digital engagement and experiential trends.
• Proven experience managing budgets, forecasting, supplier relationships and commercial negotiations.
• Experience working with external production partners, agencies, technology providers and specialist suppliers.
• Strong understanding of operational planning and the ability to turn creative concepts into detailed, executable delivery frameworks.
• Experience collaborating across Creative, Production, Sponsorship, Client Services and senior client stakeholders.
• Strong analytical and commercial thinking, with the ability to evaluate performance and identify opportunities for improvement.

Preferred

• Experience delivering within large-scale conference, exhibition, technology or complex live event environments is highly desirable.

Benefits

• PTO – 20 days plus public holidays
• Summer Hours
• Birthday Day Off
• 401k – access to fund for employee contributions
• Health Care – employee cover and dependent cover offered
• Dental & Vision
• Life Insurance
• Health Advocacy Program
• Wellbeing & Inclusion Initiatives including access to an EAP
• Family Leave & Adoption Assistance