Responsibilities

• Lead content strategy and management across the Chamber’s social media platforms, including editorial calendar, content production, and performance analysis.
• Manage social community engagement — monitoring comments, responding to audience interactions, and maintaining a consistent brand voice across channels.
• Own and maintain the Chamber’s website content, ensuring accuracy, consistency, and timely publication across all sections.
• Develop and execute an integrated content strategy across web, social, and email that drives organic traffic growth, improves on-site engagement, and advances organizational goals.
• Manage the Chamber’s email marketing program, including member newsletters, event promotions, and campaign-driven sends; oversee list management and performance tracking.
• Translate web analytics and direct-traffic data into actionable strategy recommendations; serve as the team’s primary owner of digital performance reporting.
• Lead SEO efforts including keyword research, metadata optimization, and on-page content strategy.
• Manage Google Ads and social media advertising campaigns, including budget oversight, targeting strategy, and performance reporting.
• Collaborate cross-functionally with programs and events teams to ensure integrated, mission-aligned content.
• As needed, provide additional support to broader marketing and communication efforts, including Chamber events and initiatives.

Requirements

• At least six years of experience working full-time in a content strategy or digital marketing role.
• Demonstrated expertise in digital content strategy, with a proven track record of growing organic traffic and social media engagement.
• Experience working in a social media management tool such as Sprout Social.
• Experience managing email marketing programs, including platforms such as Salesforce Marketing Cloud, Constant Contact, or similar; familiarity with list segmentation, journey building, and performance metrics.
• Experience with Salesforce CRM; comfort connecting audience data to content and campaign strategy is a plus.
• Strong command of web analytics tools (e.g., Google Analytics, Search Console) and the ability to interpret performance data to drive strategy.
• Expertise in SEO best practices, including keyword research, metadata optimization, and on-page strategy.
• Hands-on experience managing Google Ads and paid social campaigns, including budget management and performance analysis.
• Proficiency with content management systems (CMS) such as WordPress.
• Exceptional writing, editing, and storytelling skills with the ability to adapt voice and tone across audiences and platforms.
• Experience synthesizing complex or unfamiliar subject matter into clear, compelling content.
• Strong project management skills; experience with platforms such as Asana preferred.
• Proficiencies in Microsoft 365, including Outlook, Word, Excel, SharePoint, and Teams.

Benefits

• Competitive compensation along with an outstanding benefits package.
• Access to a wide network of connections, professional development opportunities, and meaningful work that drives regional impact.