Responsibilities

• Rotating across the plant, the four stores and the bistro, plus new product arrivals and vendor partners
• Shooting to a standing shot list so the baseline assets always exist, alongside the moments worth chasing
• Building working relationships with department managers, butchers, bakers and plant staff, so the camera becomes part of the day
• Developing genuine product knowledge — the best content here comes from understanding how the food is actually made
• Creating reels and short video: selecting takes, timing to audio, captions, colour
• Stills selection and correction
• Filing everything into the asset library with naming and tagging that makes it findable a year later
• Building the library into a company asset that keeps returning value long after the shoot
• Writing captions and hooks with the same care as the visuals
• Building the publishing queue a week ahead and adapting formats across platforms

Requirements

• 3–6 years creating content professionally, in-house or agency-side
• A portfolio of short-form video from concept through final cut
• Formal design education or equivalent demonstrated training
• Experience owning a brand's social presence
• Comfort working to a calendar and a plan
• Video editing — Premiere Pro, Final Cut, CapCut or comparable — at speed
• Adobe Creative Suite, particularly InDesign, Illustrator and Photoshop
• Photography and lighting fundamentals; able to shoot on both a camera and a phone to a publishable standard
• Print and prepress understanding — dielines, bleeds, colour, working with printers
• Social publishing and scheduling tools, plus native platform analytics

Preferred

• Packaging or label design experience, particularly food packaging
• Familiarity with Canadian food labeling requirements
• Experience producing in-store signage or point-of-purchase materials
• Food and product photography

Benefits

• 20% staff discount across all locations
• 50% staff discount from Bistro items while on shift
• Perks Program (Monthly Super Staff Discounts, GoodLife Discount, Perkopolis, and more)
• Health, vision, and dental benefits after 6 months of employment
• Employee Assistance Program
• Access to 24/7 virtual health care
• Deferred Profit Sharing Plan (DPSP)