Content Creator & Staff Writer

Responsibilities

• Develop well-researched long-form pieces, including In-Depth Exclusives, magazine articles, case studies, reports, and advertorial content, conveying a unique voice and expert perspective.
• Collaborate with account management team members to craft content based on membership deliverables, including Q&A interviews and thought leadership articles.
• Work with Loyalty360 leadership to conduct interviews with business executives; ghostwrite articles or long-form pieces based on interview content and identify industry trends.
• Write and edit daily articles for Loyalty360’s various outlets, positioning the organization as the most prolific resource and expert voice for customer loyalty news.
• Coordinate development, tracking, and scheduling of Loyalty360 Industry Briefs.
• Proofread and edit copy from internal and external sources to ensure editorial standards.
• Create written copy for marketing, event, and advertising projects as needed.
• Assist in developing and coordinating Loyalty360’s PR outreach process.
• Develop and maintain knowledge of the industry and target audience to understand what attracts, grows, and retains readers and members.
• Work with Loyalty360 web development, marketing, and leadership teams to develop, execute, and monitor SEO plans and linking strategies.

Requirements

• Education: Bachelor’s degree in Journalism, Communications, Marketing, or a related field (or equivalent experience).
• Experience: 3+ years of professional writing or content creation experience, preferably in B2B marketing, customer experience, or loyalty industry.
• Writing Skills: Exceptional ability to craft clear, engaging, and insightful content for multiple formats (articles, reports, interviews, marketing copy).
• Research & Analysis: Strong aptitude for researching industry trends and translating complex topics into accessible, actionable insights.
• Collaboration: Comfortable working with cross-functional teams and interviewing senior executives.
• Attention to Detail: Excellent proofreading and editing skills to maintain high editorial standards.
• Technical Skills: Familiarity with CMS platforms, SEO best practices, and basic digital marketing principles.
• Adaptability: Ability to manage multiple projects and deadlines in a fast-paced environment.

Benefits

• Flexible work environment
• Opportunities for professional development and industry networking