Content Creator and Social Media Specialist at Signature Sauces | Independence, OH

Content Creator and Social Media Specialist

Independence, OH

Salary Not AvailableEntry Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own cross-channel brand presence and audience intelligence to turn consumer insights into category ideas and growth, blending content, SEO, and creative assets.

Brand & Content: drive awareness via website, social, newsletters, and ads while shaping creative assets.
Audience & Insights: translate demographics and behavior into actionable category ideas for sales growth.
Performance & Optimization: track web traffic, SEO/SEM, and deliver compelling product descriptions to move conversion.

Job Description

Responsibilities

Create brand awareness through websites, social media, and internal marketing.
Develop a deep understanding of the demographics, psychographics, and behavioral drivers of the brand’s consumer through data.
Creating company newsletters, eblasts and ads.
Social media postings and design (Instagram, Facebook, LinkedIn)
Researching and implementing SEO & SEM.
Analyze and track website traffic, set goals to increase traffic.
Capture and edit creative photos and videos of products and business operations.
Other tasks as assigned by ownership and management teams.
Present inspired concepts to the sales and management teams and collaborate ideas effectively.
Work with the marketing and sales team to identify and leverage any consumer insights and trends that can turn into action specifically as it relates to category management and new product development driving sales growth.