Content Creator & Social Media Manager

New York City, NY (Hybrid)

$25/hr – $35/hrMid Level3+ years expPart time

Posted 11 days ago

Job Summary

Own and grow GOBI's social channels from concept to execution, leading content strategy, production, and performance-driven storytelling across Instagram and TikTok.

Develop and manage content strategy and weekly calendars
Create short-form and cinematic videos, plus captions and hooks
Analyze performance and iterate based on results

Job Description

Responsibilities

Build and manage GOBI's Instagram and TikTok from the ground up
Develop a simple content strategy and weekly content calendar
Create Reels, TikToks, Stories, photos, and carousels
Create both social-first short-form content and visually polished, cinematic brand videos
Shoot and edit content using a smartphone and/or camera
Write strong hooks, captions, and on-screen text
Research trends, sounds, formats, and cultural moments
Tell stories about Georgian designers, craftsmanship, products, and culture
Create behind-the-scenes and founder/store content
Capture product arrivals, pop-up preparations, opening events, and collaborations

Requirements

Creative, curious, and highly visual
Naturally interested in Instagram, TikTok, and current trends
Strong at short-form video and photography
Comfortable editing independently
A good storyteller and writer
Proactive - you bring ideas rather than waiting for instructions
Organized, reliable, and comfortable working independently
Comfortable occasionally appearing on camera or directing others
Interested in design, fashion, interiors, culture, lifestyle, or creative brands
1–3 years of experience is preferred, but portfolio matters more than a degree. Freelance, personal, internship, or creator experience is welcome

Preferred

Experience with CapCut, Canva, Instagram Edits, Adobe, or similar tools
A professional camera is not required

Benefits

Flexible schedule

Salaries

Posted range

$25/hr – $35/hr

Taken straight from the job posting.

The middle of this range ($62K) is 22% below the median base salary for Social Media Manager roles in the United States ($80K).

Social Media Manager median pay in the United States

$82K/yr

Most pay falls between $70K and $98K. Based on 603 salaries.

See all Social Media Manager salaries See more Social Media Manager jobs

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