Responsibilities

• Develop and execute a comprehensive content strategy aligned with organizational goals and service line priorities
• Lead content planning and calendar development for Plastic & Reconstructive Surgery and other key service lines
• Collaborate with surgeons and clinical teams to identify compelling patient education topics, procedure highlights, and brand storytelling opportunities
• Ensure all content aligns with Proliance brand standards, messaging guidelines, and compliance requirements
• Translate complex surgical and medical concepts into accessible, engaging patient-facing content
• Maintain sensitivity, professionalism, and ethical standards when producing graphic surgical content
• Plan, film, and edit high-quality video content for social media, website, paid campaigns, and digital advertising
• Capture in-clinic and in-operating room (OR) footage, including surgically graphic material, while adhering to HIPAA and consent requirements
• Edit video using professional platforms (Adobe Premiere Pro, Final Cut Pro, CapCut, or equivalent)
• Develop short-form video content optimized for Instagram Reels, TikTok, Facebook, LinkedIn, and emerging platforms

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, Journalism, Film Production, or equivalent combination of experience and education.
• Minimum 3 years of professional content creation experience
• Demonstrated experience creating video and digital content across major social media platforms
• Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
• Strong understanding of Instagram, TikTok, Facebook, LinkedIn algorithms and best practices

Preferred

• Experience working in medical, aesthetic, surgical, or healthcare environments strongly preferred
• Experience with graphic or surgical content preferred
• Website CMS experience preferred
• Paid social media campaign experience required
• Knowledge, Skills and Abilities - Advanced proficiency in video production and editing platforms (Adobe Premiere Pro, Final Cut Pro, CapCut, etc.)

Benefits

• comprehensive and competitive benefit and pay package including health coverage, 401k with match and profit share, PTO and more!
• For further details regarding Benefits and Washington State Minimum Wage details please visit our careers page at www.proliancesurgeons.com/careers