Responsibilities

• Plan, create, and publish engaging social media content in alignment with company branding and priorities.
• Capture high-quality photos and videos at active job sites, company locations, events, and employee activities.
• Create and edit short-form video content for social media.
• Write professional, engaging, and on-brand captions and messaging for social media posts.
• Develop and maintain a rolling social media content calendar to ensure consistent and timely content.
• Maintain and update the company website, including adding new projects, photos, and other content updates.
• Design marketing materials as needed, including flyers, graphics, presentations, recruitment materials, and other company collateral.
• Coordinate with project managers, field teams, HR, and company leadership to gather content, project updates, employee highlights, and story ideas.
• Monitor social media engagement and direct customer inquiries, comments, or messages to the appropriate team members.
• Track and report basic performance metrics for social media and website activity.

Requirements

• Strong writing, grammar, and proofreading skills.
• Creative eye for photography, video, and visual content.
• Comfortable taking, creating, and editing short-form video content.
• Familiarity with social media platforms including Facebook, Instagram, and LinkedIn.
• Strong organizational and time-management skills with the ability to independently manage a content calendar and deadlines.
• Comfortable communicating and coordinating with both office and field employees.
• Willing and able to visit active construction job sites to capture content.
• Valid driver's license and reliable transportation for local job-site visits.

Preferred

• Experience or education in marketing, communications, social media, graphic design, photography, videography, or a related field.
• Experience with Canva, Adobe Creative Suite, or similar design tools is a plus.
• Experience with Squarespace or website management is a plus.
• Construction, skilled trades, or B2B marketing experience is a plus, but not required.